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Dutch roots, London elegance: Fashion brand Baukjen on its expansion into the European market

London-based fashion brand Baukjen, co-founded by Baukjen de Swaan Arons and Geoff van Sonsbeeck, is expanding its European presence with a new Dutch webshop. The brand, which holds a B Corp score of 153.6 and received the United Nations Climate Action Award, combines British influences with the founders' Dutch heritage. The brand has now...

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+400 percent air cargo, 55 billion Gulf market at risk: how Middle East tensions threaten fashion’s retail calendar

Escalating tensions involving Iran, Israel and the United States are beginning to ripple through the global fashion industry, raising concerns among retailers about delayed shipments, surging transport costs and potential stock shortages across the Middle East. Beyond temporary store closures, the real disruption is unfolding upstream — inside...

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H&M launches toolkit allowing brands to apply its System Map

H&M Foundation, the non-profit organisation of Swedish retailer H&M, is launching an open-access toolkit that allows brands, suppliers, policymakers, and investors to integrate the company’s System Map into their own business. Launched in 2024 by the H&M Foundation, the System Map serves as a visual framework of the full textile value chain,...

Retail|Analysis

Bershka launches TikTok-style video feed for frictionless in-app shopping

Bershka, the youth fashion chain from the Inditex group, has integrated 'Loop' into its mobile app in Spain. This feature is a vertical feed of short videos, allowing users to discover items through dynamic content and add them to their basket without interrupting their browsing. This update speaks the same language as its consumers. They use...