Business

Mystery shoppers in fashion retail: from a monitoring tool to a coaching instrument

Interview Mystery shopping has long been a familiar tool in fashion retail for assessing in-store customer experience. Previously used primarily to monitor service agreements, its focus is increasingly shifting towards learning and improvement. Retailers now use insights from store visits as input for coaching, training and discussions on the...

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Member
Retail

Abercrombie & Fitch opens new store in SoHo, unveiling new heritage-inspired concept

Abercrombie & Fitch has opened a new store in SoHo, New York City, as the brand looks to strengthen its roots in its home city. Opening its doors today, June 5, the brand has partnered with local SoHo creative studio Abbode for custom embroidery onsite. The new 10,000-square-foot store, located at 520 Broadway, features a new design concept, “...

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Fashion

Cultural shifts shaping SS27 menswear

As we look toward Spring/Summer 2027, four distinct menswear directions emerge that will respond to evolving consumer needs and cultural shifts. These directions spotlight overarching themes of cross-category elements, price-first driven versatility demands in consumerism, and the rising desire for authenticity in design. About Written for...

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Business|Interview Member

Capelli Sport: Amateur football is our bread-and-butter business

The summer of football begins next week with the opening match of the men's World Cup, held in the US, Canada, and Mexico. US sportswear brand Capelli Sport will also be participating, equipping the national team of Cape Verde and distributing licensed products from the Fédération Internationale de Football Association (FIFA). In Europe, the...

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