CURVE Innovates on the Traditional Tradeshow Platform

At CURVE, we are focusing on creating a show floor that delivers an exceptional experience, in addition to an atmosphere conducive to business meetings. Today, attendees want more than an overwhelming number of brands to view, they seek assistance to discover new brands and knowledge on what is happening in the industry. CURVE focuses on creating content such as panels that speak to important topics in the industry, trend areas where attendees can discover the latest innovations, a philanthropic aim, and specialized speed dating that matches attendees to new brands.

This past July at CURVENEWYORK, experiential activations on the show floor ranged from panels speaking to the topics of body positivity and new retail, workshops teaching best social media and press practices, and a trend lounge focused on the different expressions of the modern-day woman. Attendees also could view a mannequin exhibit celebrating the 100th anniversary of the panty, customize an embroidered eye-mask while donating to Project Help Us Give and view an art gallery featuring intimate apparel inspired photography and drawings. The goal for the February session of CURVENEWYORK and CURVELASVEGAS is to further build on these concepts and expand the on-show offerings to attendees.

Mark your calendars! CURVELASVEGAS will take place on February 5-7 2019 at the Mandalay Bay Convention Center and CURVENEWYORK will take place on February 25-27 2019 at the Javits Center. Exciting experiential advancements on both show floors can be expected. At CURVENEWYORK, the event schedule will include exciting panels on the topics of inclusivity in the intimate apparel world and a special presentation by Cadolle on the history of the modern-day bra. Discovery of new brands for retailers will be made simple in CURVE’s newest Shark Tank event. Both, CURVENEWYORK and CURVELASVEGAS will return with the Concept Lounge featuring innovative intimate apparel trends and retail concepts. By adapting the show floor to create truly exceptional memories for attendees, this upcoming season at CURVE is not to be missed!

Interested in exhibiting or attending? Contact us!