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Topshop fuels European rollout with Bestseller and Wehkamp partnerships
Topshop is accelerating its relaunch in Europe through a new partnership with Danish fashion giant Bestseller and a rollout into Wehkamp, a multibrand retailer in the Netherlands. The two deals intend to serve Topshop’s wider purpose of strengthening its global presence, building on a similar approach the brand has already undertaken in specific...
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8 Questions about Hypedrop: Bestseller's new innovative wholesale brand
Danish fashion group Bestseller is introducing a new brand specifically for wholesale: Hypedrop. The brand has an innovative setup, with a small weekly drop of 10 to 15 items that retailers can purchase within a 72-hour window. The ordering window then closes, and the items are delivered within six weeks. This provides retailers with a quick way...
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At CIFF, Selected unveils modular retail concept as global rebrand continues
At the ongoing edition of CIFF, Bestseller-owned Selected is stepping up its transformation, unveiling a new modular retail concept as it accelerates a broader European expansion strategy. The launch marks progress in the Danish brand’s transition from brand to label, with department store partnerships and shop-in-shop formats central to its...
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