Adidas Originals and the Lego Group link for colorful collaboration
Adidas Originals has partnered with the Lego Group to release a collection of sneakers in bold colors and textures that emulate a lego brick. The ZX 8000 Bricks Collection features six sneakers in Lego’s primary colors of red, green, yellow, blue, black, and grey. “Bringing the globally renowned Danish brand’s signature aesthetics to one of...
Apr. 30, 2021
LFW: Adidas Originals x Ji Won Choi
Sportswear giant Adidas Originals brought colour to London Fashion Week to unveil its debut collaboration with New York-based designer, Ji Won Choi, an emerging designer who was previouslyawarded the ‘Ones to Watch’ award by Fashion Scout, for her work revolving around “investigating human cultures”. Making its mark on fashion weeks around the...
Feb. 19, 2019
Adidas Originals debuts collaboration with Ji Won Choi at London Fashion Week
Adidas Originals has unveiled its third collaboration with an emerging female fashion designer. This time, the brand has teamed up with Ji Won Choi for a 17-piece women’s ready-to-wear collection unveiled at London Fashion Week. Inspired by Choi’s Korean heritage, the collection revamped Adidas’ classic tracksuit with hues of lavender, blue,...
Feb. 18, 2019
BFC announces creative collaboration with Adidas Originals
The British Fashion Council has teamed up with Adidas Originals and David Beckham to launch a new creative partnership called Makerlab Presents: Here to Create. The initiative sees Beckham uniting his long standing partnership with Adidas Originals, with his role as Ambassadorial President at the BFC to drive new generation engagement within the...
Dec. 10, 2018
Adidas Originals collaborates with Olivia Oblanc
Following the successful Adidas Originals by Daniëlle Cathari collaboration, which launched earlier this year, the sportswear brand has tapped another emerging designer to reimagine its iconic three stripes, New York-based designer, Olivia Oblanc. Parsons School of Design graduate and one of fashion’s rising stars, Oblanc has designed a 15-piece...
Nov. 20, 2018
Video: Adidas Originals/Falcon campaign with Kylie Jenner
Presenting Adidas Originals/Falcon campaign with Kylie Jenner. Source: Adidas Originals, YouTube
Sep. 19, 2018
In Pictures: Inside Adidas Originals and Kylie Jenner Falcon launch
Kylie Jenner celebrated becoming the latest brand ambassador for Adidas Originals with a pop-up for the global launch of the Falcon trainer. The launch, which took over a gas station on Sunset Boulevard in Los Angeles, which was repurposed to reflect elements of the 90s that influenced the all-new women’s exclusive Falcon sneaker and saw fridges...
Sep. 10, 2018
Hender Scheme announces collaboration with Adidas Originals
Japanese leather artisan, Ryo Kashiwazaki and his brand Hender Scheme have been announced as Adidas Originals’ latest collaboration. The interesting collaboration will see Hender Scheme attempt to redesign three of Adidas’ distinct styles: The MicroPacer, NDM and the Superstar. Adding their distinct style, Hender Scheme will remove Adidas’...
Aug. 2, 2017
Adidas Originals & Pharrell Williams unveil Hu
London - Artist and philanthropist Pharrell Williams never remains still for very long. Just weeks after launching the highly anticipated,limited edition Hu NMD sneakers,comes the launch of Hu - an apparel and footwear collection which aims to explore "humanity and celbrates cultural diversity around the world." "Hu is short for human – human...
Sep. 26, 2016
In Picture: Adidas Originals Pharrell Williams Hu NMD
London - Adidas has finally revealed the launch date for the highly anticipated Pharrell Williams Hu NMD trainers, which fuses Adidas Originals DNA with breakthrough technology. Launching globally on July 22, the limited edition Adidas Originals Pharrell Williams Hu NMD trainers, which the singer and designer has been spotted wearing over the...
Jul. 19, 2016