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Fashion for Good launches new initiative to drive brand-driven decarbonisation

Fashion for Good has launched the Mass Balance Demonstrator, a new collaborative industry initiative to implement and scale a chain-of-custody system that traces biomass-based PET through textile supply chains. The project is part of the global innovation platform's broader goal of accelerating decarbonisation across the apparel sector. Today,...

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Business|Interview

8 Questions about Hypedrop: Bestseller's new innovative wholesale brand

Danish fashion group Bestseller is introducing a new brand specifically for wholesale: Hypedrop. The brand has an innovative setup, with a small weekly drop of 10 to 15 items that retailers can purchase within a 72-hour window. The ordering window then closes, and the items are delivered within six weeks. This provides retailers with a quick way...

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