BHV Marais sold to management team: partnership with Shein ends
SGM, co-founded by Frédéric Merlin, announced on Tuesday that it is selling the business of BHV Marais to the Parisian department store's “management team”. The team has decided to “end” the controversial partnership with Shein, calling it a “strategic mistake”. Société des grands magasins (SGM), which has operated BHV Marais since 2023, has...
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