Brioni news and archive

Brioni: New Chief Marketing Officer joins from Prada Group

Brioni has a new Chief Marketing Officer. Flavio Cerbone is taking over as Chief Marketing Officer, the Italian luxury menswear brand confirmed in response to a FashionUnited request. WWD previously reported the news. In his new role, Cerbone will report directly to Brioni CEO Mehdi Benabadji. Cerbone was most recently Head of Communication at...

Fashion

Brioni inaugurates its Nazareno Fonticoli haute couture school

Yesterday in Penne, Italy, Brioni inaugurated its School of Haute Couture Nazareno Fonticoli, named after the Italian master tailor and entrepreneur who founded Brioni with partner Gaetano Savini, and officially launched the Brioni Foundation. The school opened its doors on September 23. The students have already completed the first three weeks...

BusinessMember

Brioni reopens Nazareno Fonticoli haute couture school

Italian luxury menswear fashion house Brioni, part of the Kering Group, is reopening the Nazareno Fonticoli haute couture school in Penne, a town in the Italian province of Pescara. Originally founded in 1985, the school is named after Nazareno Fonticoli, the Italian master tailor and entrepreneur who founded Brioni with his business partner...

Fashion Featured

Milan men's fashion week loosens constraints and shows some skin

Menswear, the second largest segment in the apparel industry in terms of global sales, is poised to experience substantial revenue growth from 2022 to 2027. According to data from Statista, the market is projected to achieve an annual growth rate of 2.95 percent, with sales reaching nearly 570 billion dollars in 2023. The recent Milan men's...

Fashion

Brioni unveils capsule collection with Brad Pitt

Italian luxury menswear brand Brioni has unveiled a capsule collection with Brad Pitt, expanding its partnership with the actor who has been an ambassador for the fashion house since 2019. The BP Signature collection marks the first time Brioni has partnered with an ambassador on a capsule and has been modelled after Pitt’s personal style to...

People

Brioni appoints Medhi Benabadji as new CEO

French luxury conglomerate Kering has announced the appointment of Mehdi Benabadji as the new CEO of Italian menswear tailor Brioni, effective 1 January, 2020. His job at the brand will be to consolidate its repositioning and support its international development, Kering said in a release. He will be replacing Fabrizio Malverdi, who has decided...

Fashion

Brioni to show at Pitti Uomo

As Brioni works on making a comeback, they have decided to go back to a place where they'd long been quite popular, Pitti Uomo. The Itatlian men's tradeshow, which attracts buyers and editors from all around the globe, will be taking place from January 7 to 10. Brioni is set to show a presentation on the opening day at a yet to be announced...

People

Brioni and its creative director Nina-Maria Nitsche part ways

Within a year of joining the fashion house Brioni, its creative director Nina-Maria Nitsche has left the business, reports WWD quoting a statement from the company. Nitsche had joined Brioni on June 15, 2017, stepping into the position vacated by Justine O'Shea. Prior to Brioni, Nitsche was associated with Maison Martin Margiela since 1989 and...

People

Brioni ropes in Nina-Maria Nitsche as the new Creative Director

Kering and Brioni have announced the appointment of Nina-Maria Nitsche as the new Creative Director of Brioni, effective June 15, 2017. The company said in a statement that Nitsche will have creative responsibility of the House’s collections and image. “I am very pleased to welcome Nina-Maria Nitsche to the House of Brioni. Ever since I met her...

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Brioni appoints Fabrizio Malverdi as CEO

London - Kering wasted no time in appointing a new Chief Executive Officer to lead Italian menswear label Brioni. Following the recent departure of its former CEO, Gianluca Flore, who left his role at Brioni last month after a two and a half year tenure comes the appointment of his successor Fabrizio Malverdi. Brioni taps Fabrizio Malverdi as...

People

Brioni's CEO Gianluca Flore departs

Barely four months its creative director Justin O'Shea parted ways with the company, Brioni’s CEO, Gianluca Flore is the second high profile exit from the company. Kering , parent of the Italian menswear label announced that Flore's departure was effective immediately and his replacement would be announced in due course, reports Vogue UK. Flore...

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Brioni’s Creative Director Justin O’Shea quits

Justin O'Shea is set to leave his role as Creative Director at Italian fashion house Brioni. His sudden departure comes mere months after he was appointed in March this year and sees the designer handing in his papers. He succeeded Brendan Mullane at Brioni and was meant to lead the fashion house shift towards the 'See Now, Buy Now' business...