Charli D’Amelio news and archive

Lulus enters strategic initiative with D'Amelio Footwear

Lulu's Fashion Lounge Holdings, Inc. has entered into a strategic partnership with D’Amelio Footwear, a brand known for its trendsetting styles. The new partnership is set to bolster Lulus brand awareness among the Generation Z demographic while enabling both brands to reach a wider audience globally. The partnership builds on the “Lulus Loves:...

Fashion Featured

Hollister Co launches fashion brand with Charli and Dixie D’Amelio

Hollister Co., a division of Abercrombie and Fitch Co., is co-creating an apparel brand with social media personalities Charli and Dixie D’Amelio. Social Tourist will debut exclusively in Hollister stores and online on May 20 and is described by the retailer as a “trend-forward” brand that has been “imagined and inspired by Charli and Dixie’s...