Cheap Monday news and archive

Cheap Monday relaunches with new collection of denim

Cheap Monday, the denim brand from Weekday, has relaunched today with a new collection and new campaign featuring American artist Nessa Barrett. Originally founded in 2004, the relaunch marks the return of Cheap Monday with the same uncompromising approach to denim as before. The new collection, showcased by Nessa Barrett, aims to reflect the...

Fashion

Cheap Monday relaunching with denim for the “next generation”

H&M Group’s denim brand Cheap Monday is relaunching at the end of summer with a curated assortment through Weekday's online shop and in select Weekday stores and retailers. Originally launched in 2004, Cheap Monday said its comeback would maintain its “edge and punk spirit while making it relevant for the next generation,” with a denim line-up...

Business

H&M's Cheap Monday to return this summer

Sweden's H&M Group will once again offer the Cheap Monday label in the summer of 2024. The fast-fashion giant reported the news on their website, where it said "a core collection of jeans" will be offered through Weekday's online shop and in select Weekday shops and retailers. H&M Group aims to appeal to the young generation in particular with...

BusinessFeatured

H&M to merge Weekday and Monki to create new ‘youth destination’

The H&M Group has announced that two of its portfolio brands, Weekday and Monki, will be merging as part of its efforts to cater more broadly to the needs of young consumers. Coinciding with the move, the company will also be reviving its denim label Cheap Monday, which was discontinued in 2019 due to declining sales. Now, the brand will be...

BusinessFeatured

Expanding or retracting? H&M closes Cheap Monday after rethinking /Nyden

H&M is undoubtedly one of the most successful fashion companies of our time. But as consumers question the social and environmental impacts of the fast fashion model and online players such as Asos and Boohoo offer fierce competition, the last decade has seen the Swedish apparel giant looking to rely less on its namesake brand. In the last two...

BusinessFeatured

H&M is closing down Cheap Monday, 80 employees to be affected

The H&M Group has decided to shut down discount retailer Cheap Monday, 10 years after acquiring it from Swedish apparel company Fabric Scandinavien AB. “There has been a negative trend in the Cheap Monday’s sales and profits for a long time”, said the fast fashion giant in a statement. The company aims to start the closure process immediately...

Fashion

Cheap Monday makes new sustainability promise

London - Cheap Monday has shared its new sustainability pledge, which is part of its journey towards becoming to “be the most relevant and sustainable jeanswear brand on the street, worn by those who create pop culture.” The denim brand, owned by the H&M Group, aims to increase the number of eco-friendlier materials its uses season by season....

Fashion Featured

Cheap Monday launches new clothing recycling initiative with I:CO

London - Following in the footsteps of its parent company H&M, high street retailer Cheap Monday has launched a new initiative encouraging consumers to recycle their unwanted garments in exchange for in-store discount voucher, known as the C/O Cheap Monday Project. Cheap Monday launches new recycling project to drive sustainability awareness...

Retail

H&M preparing to launch new 'mystery' label

London - Swedish fast-fashion company H&M is reportedly exploring options to launch an all new brand which will be very dissimilar from its namesake label as well as its sister labels and current store concepts. This new brand could be launched as soon as 2017 and "will be completely different from H&M" according to H&M's Chief Executive Officer...