Circularity news and archive

Puma turns biodegradable experimental sneaker into compost

Sportswear company Puma, which invited people in Germany to test its experimental Re:Suede sneaker for biodegradability, has claimed that it has successfully turned its classic suede sneaker into compost “under certain tailor-made industrial conditions”. In 2021, Puma created 500 pairs of the experimental Re:Suede sneaker, using Zeology tanned...

BusinessFeatured

Reflaunt and SuperCircle announce joint resale and recycling offering

Lisbon - Reflaunt, the resale technology solution used by Altuzarra, Balenciaga and Net-A-Porter among others, will join forces with fashion textile recycling platform SuperCircle. The partnership was officially announced during a stage presentation at Web Summit, the largest tech congress held in Lisbon, on Thursday, by SuperCircle co-founder...

Fashion

Oliver Spencer launches ‘Repurpose’ circular initiative

British menswear brand Oliver Spencer has launched a new sustainability project to extend the life-cycle of fashion garments to reduce carbon footprint, while fostering sustainable consumer behaviours and promoting circularity in the fashion industry. Entitled ‘Repurpose,’ Oliver Spencer claims that the “coming full circle” initiative is one of...

Fashion Featured

Burberry launches resale with Vestiaire Collective

British heritage brand Burberry is teaming up with global resale platform Vestiaire Collective to offer customers in the UK and the US a new way to trade in their pre-loved Burberry pieces. In a statement, Burberry said that customers will be able to trade in their pre-loved Burberry women’s outerwear and handbags on the Burberry x Vestiaire...

Business

Fashion and sustainability in September 2023

There was much going on in the area of sustainability in September: from industry collaboration and innovations to awards and events dedicated to the topic. Global Fashion Agenda (GFA), for example, unveiled the 2023 Fashion CEO Agenda during the Global Fashion Summit: Boston Edition 2023. The report aims to aid fashion industry executives in...

BusinessFeatured

BFC, UKFT and UKRI launch Circular Fashion Innovation Network

The British Fashion Council (BFC), the UK Fashion & Textile Association (UKFT), and UK Research & Innovation (UKRI) have joined forces to launch what they are calling a “groundbreaking partnership” called the Circular Fashion Innovation Network (CFIN). The CFIN will sit under the BFC’s Institute of Positive Fashion (IPF) to bring together...

Business

Australia starts digital platform Circular Sourcing for surplus and designer deadstock fabrics

According to research, over 10 million kilograms of excess textiles are created, imported or accumulated from production leftovers every year in Australia, amounting to about 500 million dollars. Reason enough for the Australian circular fashion brand A.Bch World to do something about it. Thus, six weeks ago, Circular Sourcing was launched,...

Fashion

Swiss bag maker Freitag presents first fully recyclable backpack

Swiss bag maker Freitag unveiled its first fully recyclable backpack made from just one material on Wednesday; now the first circular backpack without truck tarp is slated to go into production. “It's not enough to develop products that can be recycled. We have to take a holistic approach to the design of our products, keeping the end of their...

BusinessFeatured

Thumbs up or down? How brands and retailers fared in Greenpeace’s greenwashing study

Many of us - as consumers or textile and clothing industry insiders - wonder how to make sense of confusing garment labels that claim that said garment is “sustainable”, “eco”, “green” or some other term that suggests that buying this garment or textile is in any way less harmful for the environment. ‘If only someone would compare all those and...

BusinessFeatured

Greenpeace greenwashing study: brands’ sustainable promises are ‘fake standards’

Hardly any term has been so enthusiastically embraced in recent years as “sustainability” - suddenly everything is “green”, “sustainable”, “eco” or “organic”. Unfortunately, however, it often remains a promising term that holds little water in practice. “Conscious” collections turn out to be minimally recycled and clothing return initiatives are...

BusinessFeatured

Report analyses if circular economy can create good jobs, finds bias

A new joint report by global impact organisation Circle Economy, the International Labour Organisation (ILO) and the Solutions for Youth Employment (S4YE) programme at the World Bank followed the question if a circular economy could create good jobs. According to estimates, a total of 7 to 8 million new jobs could be created by increasing the...

Business

Alibaba and L’Oréal partner on promoting a circular economy in China’s beauty market

Marketplace giant Alibaba has signed a three-year partnership with cosmetics conglomerate L’Oréal which will centre around the promotion of a circular economy in China’s beauty industry. The signing ceremony took place alongside French president Emmanuel Macron’s three-day visit to the country, during which Alibaba’s chairman and CEO, Daniel...