Dallas Cowboys news and archive

Abercrombie & Fitch become official fashion partner of the Dallas Cowboys & Dallas Cowboys Cheerleaders

Abercrombie & Fitch has signed a new multi-year partnership with the Dallas Cowboys and the Dallas Cowboys Cheerleaders, becoming the official fashion partner for the American football team and cheerleading squad. The first partnership of its kind between Abercrombie & Fitch and the National Football League, the news comes just days after the...

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Business

Rent the Runway partners with the Dallas Cowboys Cheerleaders

Rent the Runway, a rental service offering designer apparel and accessories has partnered with the Dallas Cowboys Cheerleaders to further its connection to its local customers. To mark the start of the partnership, Rent the Runway has launched a new holiday campaign that celebrates the women of the team, both on the field and off the field. In...

Fashion

Lucchese expands partnership with Dallas Cowboys

American bootmaker Lucchese has announced an expansion of its partnership with the Dallas Cowboys, making it the ‘Official Boot’ of the National Football League (NFL) team. The company has already been working with and supplying bespoke performance boots to the Dallas Cowboys Cheerleaders (DCC) for 13 years, which have garnered a more...