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Archroma partners up with the House of Denim Foundation

Archroma, the global colour and specialty chemicals company, has entered into a partnership with the House of Denim Foundation. Archroma is set to support the denim foundation through an annual financial contribution to its Denim City and is set to share its expertise and network with the House of Denim. "We are very excited to become an active...

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Retail|INTERACTIVE 360° TOUR Featured

A virtual look inside House of Denim | Denim City

House of Denim is the first platform of its kind, dedicated craftsmanship and innovation in the denim industry. The headquarters of this Dutch knowledge institute, Denim City, is located in De Hallen: a hotspot in the Western part of Amsterdam. Denim City houses its own jean workshop, a laundry 'Blue Lab', an archive and even a store....

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