Digital Fashion news and archive

Hannah Martin unveils video game jewellery collection

British jewellery designer Hannah Martin has teamed up with French independent video game developer Sandfall Interactive and video game publisher Kepler Interactive to create conceptual digital jewellery pieces inspired by the character of Clair Obscur: Expedition 33 role-playing video game. Martin has designed five digital jewellery creations...

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Hermès to form an Artificial Intelligence Governance Committee

Data, retail tools, automation of logistics processes, and decision-making support are the main areas in which Hermès uses artificial intelligence (AI). The Parisian group, questioned by a shareholder ahead of the general meeting held in the French capital on Wednesday, April 30, discussed its relationship with AI and future developments. “AI is...

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Nike faces five million dollar lawsuit over closure of crypto business

Nike is facing a proposed class action lawsuit in regards to the closure of its cryptocurrency business, RTFKT. Plaintiffs in the case are accusing the sportswear giant of leaving them with significant losses after the platform’s shuttering caused demand for their non-fungible tokens (NFTs) to wane. Filed with the Eastern District of New York,...

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Institute of Digital Fashion launches first creators fund

The Institute of Digital Fashion (IoDF) has launched its first financial support programme for next-generation creatives as it looks to help promising individuals navigate the current complexities of the present economy. Designed to be an open call to individuals creating in any media and format, the ‘IoDF Creators Fund’ intends to “break down...

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The human cost of digital disruption in fashion

In a move that is reverberating through the creative economy, H&M's recent pivot towards digital model twins and AI-generated imagery signals a profound shift in how fashion presents itself to the world. This technological evolution, while inevitable, carries significant implications for an industry built on human craftsmanship and artistic...

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Roblox teams up with Japan’s Bunka Fashion College on digital fashion course

Metaverse platform Roblox has unveiled the inaugural graduate collections from a collaborative project with Tokyo-based Bunka Fashion College, for which it has operated a Digital Fashion Programme, made in partnership with Dentsu Group. The virtual fashion items and accessories the participating students designed have been displayed in an...

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Manchester Met opens robotics lab to fashion businesses seeking local manufacturing

Manchester Met’s Manchester Fashion Institute (MFI) has opened its doors to its Robotics Living Lab (RoLL), a manufacturing lab where fashion businesses and researchers can access modernised and sustainable production methods. Here, it will be possible to utilise the site’s collaborative robotic technology, also known as ‘cobots’, which MFI said...

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AI opens 'endless' doors for fashion models, closes others

London-based model Alexsandrah Gondora understands the power of being in "two places at the same time" thanks to an AI replica of herself: "She's doing the hard work so I don't have to!" Fashion designers and retailers can book her digital double for photo shoots without her having to travel or physically be there, Gondora told AFP. It is a...

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Raspberry AI secures 24 million US dollars in funding round

Raspberry AI, the generative AI platform for fashion creatives, has secured 24 million US dollars in Series A funding led by Andreessen Horowitz (a16z). The company’s existing investors Greycroft, Correlation Ventures and MVP Ventures also joined in the round, along with notable angel investors, including Gokul Rajaram and Ken Pilot. In a...

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CLO Virtual Fashion opens new office in Vietnam

CLO Virtual Fashion, the provider of digital garment 3D solutions, has opened a second Southeast Asia office in Ho Chi Minh City, Vietnam in response to growth in the region. The opening is part of the company’s continued strategic expansion in Southeast Asia following the successful launch of an office in Jakarta last year, as it looks to...

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Perfect Corp. acquires virtual try-on expert Wannaby

Beauty and fashion tech solutions provider Perfect Corp. has entered into an agreement with Farfetch, to acquire Wannaby, a digital immersive experiences expert. This acquisition, Perfect Corp. said in a release, represents a significant milestone in integrating advanced technology, enabling the company to expand its offerings into new luxury...

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‘Stronger together’: Tribute Brand acquires digital fashion fashion platform, Draup

Digital fashion platform Tribute Brand has announced the acquisition of its industry peer, Draup, as part of efforts to build up and develop a new digital wearables platform, dubbed ‘fashion.fun’. The decision to snap up Draup came as a response to the waning demand for both the metaverse and luxury brands, Tribute Brand said in a release, which...