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Veronica Beard names Halsey Anderson as Chief Brand Officer

Women's lifestyle brand Veronica Beard has appointed Halsey Anderson, former J.Crew Senior VP of Brand Marketing, as Chief Brand Officer. Anderson leverages more than two decades of experience in brand marketing, content creation, and public relations, bringing invaluable experience to her new role. Known for successfully creating lasting...

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Woolrich to boost reach outside of Europe with Baoxiniao

Woolrich International, known as the original American outdoor brand, has welcomed a new investor to boost its international footprint, with Chinese apparel group Baoxiniao Holding Co. Ltd. acquiring the intellectual property rights of the Woolrich brand for all territories outside Europe. Baoxiniao, which owns several apparel brands, including...

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