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The dos and don'ts of using video in your online fashion shop

If you run a fashion webshop and it doesn’t feature videos yet, now is the time to start. Videos provide visitors with a richer shopping experience, which makes them a very effective tool to increase sales, according to video marketing experts Moriam Hassan Balogun, from Orangevine, and Jelle Rood, from Exposar. FashionUnited spoke with the duo...

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