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Pinterest leverages AI to streamline fashion e-commerce

Pinterest is making a calculated play to shift how consumers discover and shop for fashion online, leaning into its visual-first heritage with an upgraded suite of image-based search tools. The platform’s latest product update, now live in key markets including the US, UK and Canada, positions it less as a social media outlet and more as a...

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Four keys for fashion retailers to harness the opportunities that new year will bring

Being nimble, digital-first, quicker to market and customer-centric are some of the keys for fashion industry players to harness the opportunities that 2019 is expected to create. In a recent report titled ‘The State of Fashion’ international consultancy firm McKinsey and the Business of Fashion have teamed up to bring some of the keys for...

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