fullbeauty news and archive

Destination XL reports holiday sales decline amid FullBeauty merger

Canton-based specialty retailer Destination XL Group, Inc. (DXL) has announced preliminary, unaudited sales results for the nine-week holiday period ended January 3, 2026. Total sales for the period reached 89.9 million dollars, compared to 94.7 million dollars for the corresponding holiday season the previous year. Comparable sales (comp sales)...

FeaturedMember

Business

How the FullBeauty and DXL merger reshapes the Big & Tall market

Last week, two major players in the US’ size-inclusive apparel category joined hands. FBB Holdings I, Inc. (FullBeauty) and Destination XL (DXL) announced a major merger in a move that intends to accelerate respective growth plans and scale the presence of a “category-defining retailer for inclusive apparel”. Framed as a “merger of equals”, the...

FeaturedMember

Business

Destination XL merges with FullBeauty as quarterly losses widen

Destination XL Group (DXL) has announced its intention to merge with FBB Holdings I, Inc. (FullBeauty) to create a “scaled, category-defining retailer for inclusive apparel”. The news comes as the commerce retailer of Big + Tall men’s clothing reported widening losses in the third quarter, with consumers said to be shopping less frequently. DXL...

Member

Business

FullBeauty acquires US-based plus-size retailer Avenue

FullBeauty has acquired Avenue Stores from City Chic Collective, an Australian publicly traded company. Avenue is a US-based digital specialty retailer of plus-size apparel, targeting women aged 25 to 55. Avenue, which closed its 220 store portfolio across 35 states in 2019, continues to operate an ecommerce business selling through Avenue.com...

Member

Business

FullBeauty Brands acquires Dia & Co.

Inclusive fashion brand FullBeauty Brands is expanding its portfolio with the acquisition of Dia & Co., an online inclusive fashion marketplace that sells a range of size-inclusive brands and has a personal styling experience. The acquisition marks FullBeauty’s third in less than a year, following its recent purchase of Cuup, a digitally native...

Member

Business

FullBeauty acquires intimates brand Cuup

On the heels of its recent acquisition of Eloquii, FullBeauty Brands has acquired Cuup, a U.S.-based digitally native size-inclusive intimates brand. The company said in a release that Cuup’s belief that sexiness is self-defined – versus being defined by others – and its commitment to innovative design for a comfortable and functional fit, align...

Member

Business

FullBeauty to acquire plus size fashion brand Eloquii from Walmart

FullBeauty has agreed to acquire plus size fashion label Eloquii Inc. from Walmart. FullBeauty Brands offers a wide breadth of sizing with apparel from 12W to 44W, bras in bands from 30 to 58 and cups from A to O, footwear in medium, wide and wide-wide, and more. The company said in a statement that this acquisition will allow FullBeauty Brands...

Member

Business

FullBeauty to acquire Catherines’ ecommerce business from Ascena

Ascena Retail Group, inc. has announced that FullBeauty Brands Operations, LLC will acquire Catherines’ intellectual property assets for a base purchase price of 40.8 million dollars and potential upward adjustment for certain inventory. The company also said that The United States Bankruptcy Court for the Eastern District of Virginia has...