GenAI news and archive

Target leverages Gen AI to accelerate production and trend forecasting

The American value retailer is looking to move faster than ever before to engage with shoppers where trends emerge, as data from the HubSpot Consumer Trend Report 2024/2025 found that 85 percent of Gen Z and Millennials want to purchase trending products within 24 hours of seeing them on social media. Target has invested in new tools, such as...

Fashion

Future Snoops: “What if the real threat isn’t AI taking over, but us stepping back?”

Efficiency over imagination “AI is not slowing down, it’s not going anywhere,” said Emma Grace Bailey, Director of Sustainability at Future Snoops during the recent Active Creation in the Age of AI webinar. “It’s projected to add between 150 and 275 billion dollars to the apparel, fashion and luxury sectors by 2028, which is only three years...

FeaturedMember

Business

AI in fashion: How Otrium uses AI for robotics and content creation

AI is rapidly conquering the fashion industry. While one company waits, another leads the way. Outlet platform Otrium uses artificial intelligence both behind the scenes in the warehouse and at the forefront with generative AI content. Co-founder Milan Daniels explains how this makes the company faster, smarter, and more customer-focused. He...

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Business|Beauty

IBM and L’Oréal partner to leverage AI to advance sustainability

Global beauty company L’Oréal is collaborating with IBM to leverage the technology giant’s generative artificial intelligence (GenAI) to advance the creation of sustainable cosmetics. In a statement, the two companies said they will work together to build the first AI model that will uncover “new insights in cosmetic formulation data,...