Germany news and archive

Textile production in Germany: “Inventing Industry 7.0” at Textile Factory 7.0

The German government-funded future project, “Textile Factory 7.0” (T7), launched almost a year ago. It is a collaboration between the University of Applied Sciences Hochschule Niederrhein (HSNR) and other stakeholders from research, business and local authorities. The ambitious goals were announced in July 2025 already: Production and business...

Retail

Hatstore expands into Germany, marking first store outside Scandinavia

The Swedish headwear retailer is opening the doors to its first German store on May 2 in Hamburg's Europa Passage shopping centre, Hatstore announced on Friday. It is the first location outside Scandinavia. In the Hamburg store, the company, founded in 2012 as an online retailer, offers an assortment of baseball caps, beanies and bucket hats...

Retail

Inditex expands "Zara Man" concept with new Berlin location

Madrid – Inditex continues to advance its careful segmentation strategy for Zara with the opening of a new store in Berlin. The store is exclusively dedicated to showcasing and selling its menswear collection. This type of store was renewed and relaunched by the flagship fashion brand of the group, chaired by Marta Ortega, in November 2024. This...

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Business

Fresh start with 36 stores: Pepco Germany ends insolvency proceedings

Last summer, the German subsidiary of retailer Pepco NV filed for insolvency. Following a comprehensive restructuring that included significant cuts to its store network, the discounter is now set for a fresh start in the country. The self-administered insolvency proceedings for Pepco Germany GmbH, which began on October 1, will end on February...

Retail

Gymshark to enter Germany’s physical retail market with two retail partners

British activewear brand Gymshark is due to make its debut in the German retail market, opening two permanent retail spaces in multibrand sports retailer Engelhorn and department store Breuninger. Since 2022, the company has been slowly rolling out a global brick-and-mortar presence, after the opening of its first flagship store in London. It...

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Business

Brooks Running reports 'record-breaking' global growth of 16 percent YOY for FY25

American sportswear brand Brooks Running reported “record-breaking” global revenue for the fiscal year 2025, reaching a 16 percent increase year-over-year as it builds on its nine consecutive years of growth. Brooks’ runner-first focus drove strong performance across key markets, with the running brand reporting strong regional performance...

Featured

Fashion |Interview

Community over commerce: Crepe City's creative director on the transformation of sneaker culture

Crepe City is taking place in Cologne for the first time this week. Following its German debut in Berlin, the British sneaker and streetwear event is now moving to the Rhine to bring the local scene back together. Connull Drummond, who has been involved with Crepe City since 2019 and has been its creative director for three years, reveals why...

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Business

German womenswear brand Les Lunes is insolvent

Sustainably-focused womenswear brand Les Lunes is insolvent. Les Lunes GmbH has filed for self-administration proceedings at the relevant district court in Charlottenburg, the Berlin-based company announced on Friday. The application has been accepted and the preliminary self-administration confirmed. Lawyer Torsten Martini from the law firm Gö...

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Business

Passenger opens German distribution centre responding to EU demand

British outdoor clothing label Passenger has announced the opening of a distribution centre in Germany as part of a wider expansion plan in Europe. The warehouse space, spanning up to 3,000 square metres, is located at a site outside Düsseldorf and was developed over eight months in partnership with logistics provider, GXO, which will also...

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Business

FatFace expands into Germany via Zalando

FatFace has entered the German market through a new partnership with e-commerce platform Zalando. The launch reflects the British brand’s ongoing strategy to build up its international multichannel offering. FatFace’s womenswear and menswear collections will now be available to shop on Zalando’s German site, alongside its premium womenswear...

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Business

The Breuninger case: the sale of Germany's last independent premium department store stalls

A year ago, rumours of Breuninger being up for sale surfaced. Since then, things have gone quiet. What could complicate a potential deal and which investors are even possible prospects? An analysis by Dirk Boventer, partner at the management consultancy Atreus. One year of sale intentions and no deal in sight Breuninger is considered one of the...

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Fairs

Düsseldorf Fashion Days: New beginnings, established practices and the question of courage

Over the weekend, Düsseldorf was once again dominated by fashion. Summer temperatures provided a fitting backdrop for the collections of the upcoming spring/summer 2026 season at Düsseldorf Fashion Days. However, alongside light silhouettes and cheerful colours, one theme particularly characterised the event: "Courage as a Must-Have". At the...