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Frasers Group partners with GMG to bring Sports Direct to MENA region
British retail giant Frasers Group has struck up a 10-year strategic retail partnership with GMG, a retail and distribution company that will be tasked with bringing the Sports Direct brand to the Middle East and North Africa (MENA) region. Through the deal, GMG and Frasers will work on driving “significant growth opportunities, harnessing the...
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