Goop news and archive

Goop continues retail expansion in the US

Beauty, fashion and lifestyle brand Goop, founded and helmed by actress Gwyneth Paltrow, has opened its sixth permanent retail store at the Marin Country Mart in Larkspur, California. The new store is part of Goop’s expanding retail footprint, which has seen steady revenue growth year over year and aims to target the Bay area, which has “long...

Fashion |Beauty

Goop to receive Innovation Award at CFDA Fashion Awards

The Council of Fashion Designers of America (CFDA) has announced that Goop, the lifestyle brand founded by actress Gwyneth Paltrow, will receive the Innovation Award presented by Amazon Fashion at the upcoming CFDA Awards. The Innovation Award recognises “a visionary, leading with technology and innovation in branding, marketing, social media,...

Fashion

Goop and Puma launch activewear collection

Gwyneth Paltrow’s lifestyle and e-commerce venture Goop and sportswear brand Puma have collaborated for a 10-piece activewear collection that includes sneakers, a water bottle, a yoga mat, and sportswear separates. The collection is made with performance fabrics, including functional dryCELL materials that draw moisture away from skin to help...

Fashion

Banana Republic and Goop team up for capsule collection

Banana Republic has launched "The Goop Edit for Banana Republic" - a capsule collection created by the contemporary womenswear brand and lifestyle company. The collection marks the second collaboration between the two parties, who first joined forces in September 2019 to create a co-branded podcast series called Women on Top. The podcast aims to...

BusinessFeatured

What is contextual commerce? Gwyneth Paltrow explains goop at NRF

Not many 12-year-old lifestyle brands are featured in a six-part docu-series on Netflix, but not many lifestyle brands are founded by Gwyneth Paltrow. The popular streaming service released “The Goop Labs” earlier this week, focusing on the alternative wellness remedies showcased by Goop. Speaking at the National Retail Federation earlier this...

Fashion

Goop partners with Banana Republic on podcast

Lifestyle brand Goop, founded by actress Gwyneth Paltrow, is teaming up with Banana Republic on an eight-part podcast series celebrating female boundary-breakers. The ‘Women on Top’ podcast, the first co-branded series on the Goop podcast, will be hosted by Paltrow and Goop's chief content officer, Elise Loehnen, and will champion female...

Fashion Featured

Universal Standard teams with Goop to expand size inclusivity

Universal Standard’s mission for size inclusivity has reached Goop and its cult-like following. Universal Standard has been on a no-nonsense fight to bring inclusive sizing to all areas of the fashion industry. While it is not the only brand to stand on a mission statement of size inclusivity, the three-year old brand and its founders have been...

Business

Goop raises 50 million dollars to expand globally

Goop, the lifestyle company founded by actress Gwyneth Paltrow, has raised 50 million dollars in series C funding. Investors in the round included NEA, Lightspeed and Felix Capital, and brings Goop’s total outside investment to 82 million dollars, following family-and-friend funding, a 10 million dollar series A in 2015 and a 15 million dollar...

Retail

Goop to host pop-up in Dallas next month

Curated from actress Gwyneth Paltrow , Goop has become a lifestyle brand within its own right. Now the brand is moving into Dallas territory with a pop-up set to land at Highland Park Village. The pop-up will take place from April 12 to June 3. The temporary boutique will span 1,200 square feet and will include a foodie assortment of products,...

Fashion

Gwyneth Paltrow launches debut fashion line

London - Actress Gwyneth Paltrow has launched her own fashion label inspired by pieces she has “worn, loved, and never been able to replace”, which is on sale via her Goop fashion and lifestyle website. On the Goop website it states that the 'Goop Label' will introduce “carefully crafted essentials” each month, with the handful of pieces being...