H&M Group news and archive

H&M Group officially brings Monki under Weekday online banner

The H&M Group is officially moving fashion brand Monki to the Weekday website, as part of a broader online strategy. Customers can now find Monki on the Weekday platform, along with brands such as Cheap Monday and Weekday itself. According to the company, this consolidation of brands on one platform provides “the ultimate shopping experience”....

People

& Other Stories appoints Jonathan Saunders as chief creative officer

& Other Stories appoints Jonathan Saunders new chief creative officer. He will assume the role in the first half of 2025 and will lead the brand's overall creative direction. The brand, part of the H&M Group, announced this in a press release to FashionUnited. Summary • Jonathan Saunders has been appointed chief creative officer of & Other...

Fashion

H&M to create 'twins' of models with AI: "The possibilities are almost endless"

H&M joins the growing list of fashion companies utilizing artificial intelligence (AI) in their online communications. The retailer will create digital "twins" of real models. These AI reproductions will be used in social media posts and marketing campaigns, provided the models give their consent. Thirty models, including Mathilda Gvarliani...

Retail

Arket to open its first store in Greece

Nordic design and lifestyle brand Arket, part of the H&M Group, is continuing its international expansion with the opening of its first store in Greece. The new store will be located in Athens and is due to open this year to become the brand’s first physical destination in Greece. Pernilla Wohlfahrt, managing director at Arket, said in a...

BusinessFeaturedMember

H&M Group invests in technology platform Voyado

Fashion giant H&M Group has acquired a minority stake in Swedish-founded retail technology platform Voyado, which empowers retailers, e-commerce businesses, and brands to build long-lasting customer relationships. In a statement, Voyado, which drives profitable sales by optimising e-commerce, creating personalised customer experiences, and...

BusinessMember

Secret Sales acquires H&M Group’s Afound

Off-price marketplace Secret Sales has snapped up digital fashion outlet Afound from its former parent company H&M Group. The move comes as Secret Sales looks to continue positioning itself as a “dominant force” in European off-price retail, an effort that has already been reflected in similar acquisitions over the course of the past few years....

Retail

H&M launches 'Pre-Loved' concept in France and Belgium as it revitalizes its core principles

Swedish fashion retailer H&M has launched its ‘Pre-Loved’ concept in France and Belgium as part of the revitalization of its core principles. This includes the launch of a new creative vision across its AW 24 collections, stores, and advertising campaigns to strengthen its market position. Starting with the launch of its Autumn/Winter 2024...

BusinessFeaturedMember

H&M reports Q2 results, expects June sales to decline

Hennes & Mauritz AB (H&M) group’s net sales increased by 3 percent in the second quarter to 59,605 million Swedish krona. In local currencies net sales also increased by 3 percent. Sales for the month of June are expected to decrease by 6 percent in local currencies with unstable weather in many of the H&M group’s large markets at the start of...

BusinessFeaturedMember

H&M Group invests in Rondo Energy to further strengthen their climate strategy

Swedish fashion giant H&M Group is partnering with Rondo Energy, a leading provider of zero-carbon industrial heat and power, to research the potential of applying heat storage technologies in its supply chain. In addition, H&M is also investing in Rondo and joining its strategic investor advisory board (SIAB) to further assist Rondo in...

Fashion

H&M presents first mini collection made from regenerative cotton

Fashion brand H&M presented the first garments made from regenerative cotton yesterday. The six-piece H&M Studio mini summer capsule collection channels the holiday mood and includes two maxi dresses, two kaftans, and a bralette with matching flared skirt. “Each piece has been made using Regenerative Organic Certified cotton,” assures H&M in a...

BusinessMember

Ellen MacArthur Foundation and leading brands start The Fashion ReModel to pursue a circular approach

How to make money in fashion without making new clothes? That is ultimately the question that needs to be solved by the industry in view of the current take-make-waste models that churn out 100 billion (!) pieces of new clothing each year only to be discarded after a few wears. The Ellen MacArthur Foundation has announced a new initiative called...

Podcast

Podcast: Senior Brand & Marketing Manager at H&M Group on her career trajectory

What is it like to work at H&M Group? In this episode of the podcast ‘Brand News’, Stephany, senior brand & marketing manager at H&M Group, talks about her 11-year experience at the Swedish fashion group. In the podcast, the manager talks about how she got started. To be more precise: during her studies as a shop assistant at H&M. Now a manager,...