Halara news and archive

Halara plots UK expansion and pop-up experience

Halara has its eyes on the UK. The Singapore-headquartered athleisure brand has revealed plans to expand to the region through a pop-up experience set to be hosted later this year. The physical retail space, which will open alongside the launch of an app and online platform, will incorporate the brand’s “digital-first, community-driven model”, a...

Retail

Halara hosts debut pop-up events on the West Coast

Online athleisure wear brand Halara is hosting its first-ever pop-up events on the West Coast this spring. Located at The Grove in Los Angeles and the Stanford Shopping Center in Palo Alto, California, each pop-up retail experience will include fitness events, the opportunity to shop the brand’s collections in person, and exclusive giveaways....

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Business

Halara names former DVF CEO Gabby Hirata president

Athleisure brand Halara has named Gabby Hirata, the former chief executive officer of Diane von Furstenberg, as its new global brand president. The appointment signifies a new chapter for Halara, explains the brand in a statement, as it is poised for aggressive worldwide sales growth. In her new role as global brand president, Hirata will help...