Hot Wheels news and archive

Mattel names new head of UK consumer products

Mattel, the leading toy and family entertainment company behind brands including Barbie, Monster High and Hot Wheels, has appointed Mara Verzé as its new head of UK consumer products. In a statement, Mattel said Verzé would lead the UK consumer products team and continue accelerating licensing in the market. Verzé joins Mattel EMEA from...

Fashion |In Pictures

Adidas Originals and Sean Wotherspoon launch Hot Wheels collection

Adidas Originals has collaborated with Los Angeles-based designer Sean Wotherspoon on an automotive memorabilia apparel, accessories and footwear collection that brings Hot Wheels to life. The race-inspired unisex collection features a race jacket, long-sleeve mesh T-shirt, cotton tee, trail shorts, a bucket hat and a reversible tote bag all...