Hugo Boss news and archive

Hugo Boss lowers full year outlook after challenging Q2

Hugo Boss sales decreased 1 percent currency-adjusted to 1,015 million euros in the second quarter. The company attributed the decline to challenging macroeconomic and geopolitical conditions weighing on global consumer demand. Lowering its full-year outlook, the company said it expects sales of around 4.20 billion euros to 4.35 billion euros,...

Business

Frasers Group ups Hugo Boss stake to 415 million pounds

Frasers Group has once again increased its stake in German premium brand Hugo Boss, for which it now holds common stocks valued at around 415 million pounds (490 million euros). The British retail giant has increased common stock to over 5.6 million shares, representing 7.99 percent of Hugo Boss’ total share capital. It further shifted its...

Business

Frasers Group ups Hugo Boss stake to 305 million pounds

Frasers Group has once again upped its stake in Hugo Boss, this time bringing its holdings in the German fashion brand to the equivalent of 305 million pounds. The British retail conglomerate now holds 2.47 percent of Hugo Boss’ total share capital and 13.92 percent through the sale of put options. This comes as a U-turn on Frasers’ previous...

Retail |In Pictures Featured

Retail inspiration: The latest store concepts from around the world

Retailers around the world are striving to improve the shopping experience. While one shop may pamper customers in-store with elements such as a lounge area, another could be looking to empower customers by promoting a 'do-it-yourself' motto through technology. Several retailers, such as London-based multi-brand LN-CC, are fighting their way out...

Fashion

David Beckham and Boss ink design partnership

David Beckham and Hugo Boss AG have entered into a multi-year partnership which will see Beckham design for the German fashion company’s flagship brand Boss. Under the agreement capsule and seasonal collections reflecting Beckham’s style would be overseen by the former football player and retail within the price range between Boss Camel and Boss...

BusinessFeatured

Hugo Boss reports sales and profit growth

In the first quarter of 2024, Hugo Boss sales amounted to 1,014 million euros, an increase of 6 percent currency adjusted, with revenue improvements across both brands, all regions, and all distribution channels. In group currency, revenues expanded by 5 percent. The company said in a release that EBIT grew by 6 percent to 69 million euros,...

BusinessFeatured

Hugo Boss confirms 2023 sales crossed 4 billion euros

As announced in January 2024, Hugo Boss Group sales in fiscal year 2023 increased by 18 percent on a currency-adjusted basis. In group currency, sales grew by 15 percent to 4.1 billion euros. For the first time in the history of Hugo Boss, the company said in a statement, sales crossed the 4 billion euros threshold, exceeding its initial...

People

Hugo Boss renews Daniel Grieder’s term as chairman and CEO until December 2028

Hugo Boss has renewed the existing employment agreement of chief executive officer (CEO) Daniel Grieder. The company has appointed him as chairman of the managing board and CEO of Hugo Boss until December 31, 2028. Grieder has been CEO of the company since June 2021. His new and second term of office will begin April 1, 2024. “Under the lead of...

Fashion

Hugo Boss reveals first look at new denim line, Hugo Blue

Hugo Boss has unveiled a first look at its new denim line Hugo Blue. The line from the younger Hugo brand will be presented at a launch event in Berlin on 6 March, according to a Hugo Boss press release. This will include a digital world reveal through the metaverse, gaming and entertainment platforms. According to the company, these are areas...

Fashion |In Pictures Featured

Naomi Campbell drops travel capsule with Boss

German fashion brand Boss has unveiled a travel capsule collection designed “in close” collaboration with supermodel Naomi Campbell as it looks to accelerate growth in womenswear. The Naomi x Boss collection launches today, February 15, and has been designed to target the contemporary, sophisticated traveller with a line of “laid-back”...

Fashion

Super Bowl arrivals are fashion's new red carpet

Celebrity arrives at the Super Bowl has become a prominent trend, with fashion brands capitalizsng on the opportunity to dress sports stars and tap into a previously overlooked demographic. Notably, Travis Kelce, the Kansas City Chiefs' tight end, donned a custom Amiri black sequined bouclé suit, while his girlfriend, singer Taylor Swift,...

Fashion

Hugo named official apparel partner of Visa Cash App RB F1 team

German fashion company Hugo Boss has confirmed that Hugo, its youngest brand, has been named as the official apparel partner of the Visa Cash App Red Bull F1 team. The partnership comes after Hugo’s sister brand Boss announced a similar deal with the Aston Martin F1 team in June 2022, where Boss is the official fashion partner of the team,...