Hunter news and archive

Hunter continues lifestyle push with its own paint shade

British heritage brand Hunter, known for its wellington boots and signature ‘Hunter Green’ colour, has partnered with colour-centric British home décor brand Lick to launch a limited-edition paint shade, ‘Green 170’. The collaborative paint shade has been created to celebrate Hunter’s 170-year legacy with a contemporary interpretation of the...

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Hunter launches Western-inspired collaboration with Represent

British heritage footwear brand Hunter, which is part of the Authentic Brands Group portfolio, has unveiled a Western-inspired streetwear collaboration with British luxury brand Represent. The collaboration blends British heritage with Americana influences, exploring Western iconography and the cowboy boot, reimagined onto Hunter’s iconic...

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Hunter collaborates with LoveShackFancy on a footwear collection

Heritage footwear brand Hunter is blending its outdoor functionality with whimsical femininity in collaboration with womenswear brand LoveShackFancy, known for its distinctive, romantic aesthetic. The limited-edition footwear collection features eight styles and sees Hunter’s best-selling women’s and kid’s durable, weather-ready styles reworked...

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Authentic partners with Aldo Group for Hunter bags

Authentic Brands Group (Authentic), the global brand development, marketing, and entertainment platform, has announced a long-term partnership with the fashion retailer and wholesaler Aldo Group for British heritage footwear and accessories brand Hunter, which it acquired in 2023. In a statement, Authentic said that the Aldo Group will take on...

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Authentic sells half of Hunter equity interest to Chinese firm

Baozun, a Shanghai-based e-commerce partner, has acquired a 51 percent equity interest in footwear and lifestyle brand Hunter's Greater China and Southeast Asia business through a deal with the Wellington boot maker’s owner, Authentic Brands Group. The brand development and marketing platform established a joint venture with Baozun that would...

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Welly boot maker Hunter whacked by weather

London - Their popularity soared when the supermodel Kate Moss wore them in the mud at the Glastonbury music festival, which started on Wednesday in southwest England. But British manufacturer of the rubber wellingtons, Hunter Boot Ltd, went bust just before the celebrated event, only to be rescued by a US group. Administrators AlixPartners said...

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Authentic Brands Group snaps up British heritage brand Hunter

Continuing on its string of notable acquisitions, Authentic Brands Group has announced that it has acquired the intellectual property (IP) of Wellington boot specialist Hunter. Speculation of Authentic’s potential takeover had been evident since the beginning of the year, when it was reported that Hunter was mulling a possible cash injection in...

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Ted Baker owner Authentic reportedly frontrunner to acquire Hunter

Authentic Brands Group (Authentic), the US fashion giant whose portfolio includes Ted Baker, Reebok, and Vince, is reportedly the preferred bidder to snap up British footwear company Hunter. The deal could value Hunter at as much as 100 million pounds, according to Sky News, citing an unnamed source. That price would be considerably higher than...

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Authentic Brands Group said to be among parties interested in Hunter

Authentic Brands Group (Authentic), the owner of Reebok, Juicy Couture and Ted Baker, is reportedly among a group of parties mulling a potential acquisition of footwear brand Hunter. According to Sky News, the private equity firm has expressed interest in a potential deal, however it is currently unclear how serious Authentic was about a...

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Hunter reportedly looking to raise 8 million pounds in fresh funding

A new report has revealed more details about British footwear brand Hunter Boots’ potential cash injection. The company is reportedly looking to raise around 8 million pounds in fresh funding and has received “several proposals” from parties including global advisory firm Gordon Brothers, according to Sky News. One source said Hunter could face...

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Footwear brand Hunter said to be mulling fresh cash injection

British footwear label Hunter Boot is reportedly looking into potentially securing new capital nearly three years after it was rescued in light of declining sales. The brand is said to be working with AlixPartners on plans to inject the new funding through an accelerated sale process, according to a report by Sky News. The amount being sought as...

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Hunter teams up with Extra Butter on a limited-edition boot

US sneaker retailer Extra Butter is launching a limited-edition boot and gardening glove set with heritage brand Hunter on November 18. Extra Butter has stepped out from its customary sneakerhead space to design a mid-cut boot based on Hunter’s natural rubber Play rain boot, featuring a gothic floral pattern along the heel with matching pop...