I Saw It First news and archive

Frasers Group reveals it acquired I Saw It First for just one pound

In its most recent financial report, Frasers Group revealed it had acquired the entire share capital of online fashion retailer I Saw It First for cash consideration of one pound, a sum that had not initially been disclosed. Additionally, the group stated that, at the time of the acquisition, the brand owed 13 million pounds to its shareholders....

PeopleFeatured

Frasers Group appoints CEO for Missguided and I Saw It First

Frasers Group has reportedly appointed a chief executive officer to take the helm of two Manchester-based fast fashion companies it bought in quick succession in recent months. Greg Pateras is the new joint CEO of Missguided and I Saw It First, according to a memo seen by Retail Gazette. FashionUnited has reached out to Frasers Group for...

Business

I Saw It First founder and execs step down following Frasers acquisition

Following its acquisition by Frasers Group, the founder and leaders of fast fashion retailer I Saw It First have stepped down from the company. According to documents filed at Companies House, the founder Jalal Kamani, the brother of Boohoo co-founder Mahmud Kamani, has stepped down as the company’s director. Others that have left also include...

BusinessFeatured

Frasers Group reportedly considering I Saw It First bid

Frasers Group could be swooping in on another fast fashion retailer soon, as reports have stated that Mike Ashley’s retail group is considering a takeover of I Saw It First, an online brand owned by Boohoo founder Jalal Kamani. According to The Telegraph, the group, which owns the likes of Sports Direct, Flannels and House of Fraser, could be...

Fashion

Olivia Attwood launches fashion collection with I Saw It First

Love Island and The Only Way Is Essex star Olivia Attwood has teamed up with I Saw It First to launch her first fashion collection. The spring 2021 collection is “bold, bright and unapologetic - just like Liv,” explains I Saw It First and has been designed to offer the ultimate pieces to enjoy lockdown lifting. Olivia X I Saw It First features...