London Fog news and archive

Iconix to roll out brands in GCC region via BFL Group deal

London-based Iconix International has announced a new direct-to-retail (DTR) agreement with off-price retailer Brands for Less (BFL) Group to roll out a number of labels in its portfolio to the Gulf Cooperation Council (GCC) region. The deal, which also extends into Lebanon and Malta, includes the brands Rocawear, Ocean Pacific, London Fog,...

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Business

Iconix Brand Group Q4 revenue drops 22 percent

For the fourth quarter of 2020, total revenue at Iconix Brand Group was 33.9 million dollars, a 22 percent decline compared to the fourth quarter of 2019. For the twelve months ended December 31, 2020, total revenue was 108.6 million dollars, a 27 percent decline compared to 2019 driven by decreases in woman’s, men’s and international segments....

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Fashion

London Fog and Jeremy Scott unveil second collaboration

London Fog and Jeremy Scott have teamed up for a second time. The American lifestyle brand and luxury designer first collaborated in Spring 2019, creating a capsule collection of spring styles that updated timeless pieces from London Fog. For the new Fall 2019 collaboration, Jeremy Scott has created a new iteration of the London Fog women's...