MFW news and archive

Anti-fur protests escalate at MFW as animal welfare groups ramp up efforts

Milan Fashion Week has become the scene of heightened demonstrations as animal rights activists ramp up efforts and rally against the continued use of fur on the runway. A total of 14 protests are planned throughout the week, with a further two or three daily actions scheduled outside of official National Chamber of Italian Fashion (CNMI)...

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Milan Fashion Week: Maria Grazia Chiuri's sensual and delicate return to Fendi

Milan, Italy – Designer Maria Grazia Chiuri made her return to Fendi on Wednesday. She presented a sensual and delicate collection in Milan, featuring furs and leathers crafted like lace. A seasoned designer with experience at Dior and Valentino, Maria Grazia Chiuri returned to Fendi 35 years after her debut at the Roman house. This debut co-ed...

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Milan Fashion Week and Winter Olympics clash: 162 events scheduled, debuts at Fendi and Marni

The fashion week dedicated to womenswear for autumn/winter 2026 is scheduled from February 24 to March 2. Debuts include Maria Grazia Chiuri for Fendi and Meryll Rogge for Marni. Demna, at Gucci, will present his first catwalk show after unveiling his debut collection for the Kering-owned brand last September, titled “Gucci La famiglia”. The...

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Call for transparency, archival references and co-ed formulas at Milan Fashion Week

Milan Men’s Fashion Week, showcasing autumn/winter 2026–27 collections, concluded today with digital presentations as the city shifts focus to women’s fashion week, scheduled for February 24–March 2. The season delivered solid, well-executed collections, though few breakthroughs. Designers largely turned to brand archives, refining established...

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Video: Dolce & Gabbana FW 2026-2027 menswear collection

Dolce & Gabbana's Milan menswear show on Saturday focused on "authenticity" and "individuality" for its Autumn/Winter 2026-2027 collection, presenting distinctive, romantic styles. The collection featured various "portraits of a man," including the "thinker" (wide corduroy/wool trousers), the "visionary creative" (polka-dot tie with striped...

Fashion |In pictures

Key trends from Prada's autumn/winter 2026 menswear collection in Milan

Milan, Italy - The Prada man was in search of “beauty” and “precision” for the brand's autumn/winter show on Sunday in Milan, against the “unpredictable” backdrop of today's world. Long coats clinging to the models' slender frames were paired with a unique cotton hat, slung over the shoulder. Classic trench coats were topped with a red, yellow...

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Gucci tops inaugural Cultural Currency Index

Italian fashion house Gucci has topped the first-ever Cultural Currency Index (CCI), a new social-first data-based model created to quantify how cultural engagement translates into measurable market momentum. The index from Annex, the analytics-driven brand consultancy co-founded by Miah Sullivan, former global chief marketing officer and...

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MFW SS26 color trends: A focus on mood-boosting palettes

Milan isn’t typically celebrated for bold use of color, often leaning instead toward monochromes and earthy neutrals. This season, however, designers injected a fresh vibrancy into their collections with standout shades of red, orange, and chartreuse green. At times these appeared in striking head-to-toe looks, while elsewhere they were shown...

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Milan Fashion Week was a season of reckoning and renewal

Milan Fashion Week this September was as much an event behind the scenes as it was on the runway. The tides of fashion have rarely shifted as abruptly as in 2025, and both the spectacle and the machinery of the industry now unfold under intense scrutiny. According to the Camera Nazionale della Moda Italiana, Italy’s fashion industry generates...

Fashion |IN PICTURES

Bottega Veneta unveils its “soft functionality” in Milan

Milan - British designer Louise Trotter made her debut for Bottega Veneta in Milan on Saturday. She presented a collection focused on “soft functionality” with structured garments in soft, draped fabrics. The collection featured leather coats and wide-shouldered suits. Voluminous fur-style tops, one in a shimmering gold, were paired with...

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Jumpsuits, salt and stripes: key looks from Milan Fashion Week

Milan, Italy - The main shows of Milan Fashion Week concluded on Sunday. It was another season of stunning dresses, impeccable tailoring, leather coats and skirts, and sumptuous handbags. Here are some of the key looks from the spring/summer 2026 collections: Twenties chic Ferragamo SS26. Credits: ©Launchmetrics/spotlight Ferragamo's artistic...

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Star-studded front row for Armani's final collection in Milan

Milan, Italy - Hollywood's elite, including Glenn Close, Richard Gere and Cate Blanchett, attended the Giorgio Armani show in Milan on Sunday evening. It was the final collection the Italian designer worked on before his passing. Originally intended to celebrate the 50th anniversary of the Armani fashion house, the show became a final tribute to...