new balance news and archive

New Balance appoints Teddy Santis as creative director

Global sneaker and apparel retailer New Balance has announced Teddy Santis as the creative director for New Balance Made in the USA. Santis is the founder of New York-based fashion label Aimé Leon Dore and becomes the latest high-profile designer to take on a long-term position with a sneaker brand. Santis’ first collection as creative director...

Apr. 6, 2021

Fashion

New Balance announces collaboration with Stone Island

New Balance has confirmed a long-term partnership with Italian apparel brand Stone Island, with the first collaborative products set to be released later this year. Described as a collaboration between “two cultures of innovators” the American label said both brands shared “similar values of research and functionality in their respective areas...

Mar. 22, 2021

Fashion

Megatrend: Consumer Lifestyle Shift to Urban Outdoorsmen

Of the many trends accelerated by the COVID-19 pandemic in the US and Europe, the sharp increase in city-dwellers seeking outdoor experiences presents a notable opportunity for brands. As urban and outdoor lifestyles coalesce, young urban consumers now seek to integrate a growing interest in outdoor activities with their city lifestyles for a...

Feb. 16, 2021

Business

StockX reports soaring sales amid pandemic

StockX has revealed that May and June were the two biggest buyer months in the company's history, with sales soaring despite industry-wide challenges caused by the Covid-19 pandemic. In fact, excluding promos and holidays, the online resale marketplace recorded 18 of its top 20 sales days in Q2 2020, it revealed in its mid-year report. The...

Jul. 14, 2020

Fashion

NEW LAUNCH DATE - Casablanca x New Balance - 18th April 2020

--Casablanca and New Balance team up to debut the new 327 silhouette on April 18th, 2020— For Immediate Release, April 3rd 2020 - Due to the current global climate the launch of Casablanca x New Balance 327 has been postponed to a new, online only date of April 18th, to ensure the safest and most responsible delivery. About the Collaboration New...

Apr. 3, 2020

Fashion

Casablanca x New Balance

Sportswear brand New Balance has teamed up with luxury men’s apres sport fashion house, Casablanca to debut the new 327 silhouette. Casablanca has brought its “luxury-meets-sport design philosophy” to the new sneaker, inspired by New Balance’s archive of 70’s runners, as well as pulling inspiration from Casablanca founder and creative director,...

Mar. 10, 2020

Fashion

StockX reveals most popular sneakers of 2019 after surpassing 1 billion dollars in GMV

StockX, the “fashion stock market” recentlyvalued at 1 billion US dollars, has announced it surpassed 1 billion US dollars in gross merchandise value (GMV) in 2019, having grown its global buyer and seller registrations by more than 100 percent. These results reflect the company’s efforts to diversify its product categories and grow its business...

Jan. 20, 2020

Fashion

The sneakers that will dominate 2020

2019 was a big year for sneakers, according to Statista, with a billion pairs of athletic sneakers sold, and the global sneaker resale market hit an estimated 6 billion US dollars, and Detroit-based StockX, the world’s first ‘stock market of things’, has shared the big winners of last year, as well as what is going to big in 2020, including the...

Jan. 6, 2020

Fashion

New Balance teams up with Unmade for customisable knitted shoe

Sportswear brand New Balance has teamed up with fashion software company Unmade to launch the customisable knitted trainer, the Unmade x New Balance 111 Knit. Combining Unmade’s technology with New Balance’s manufacturing heritage, the NB1 111 will be available on New Balance’s customisation platform and will be offered in six colourways and...

Oct. 29, 2019

Fashion

New Balance collaborates on functional footwear for healthcare professionals

New Balance has launched a new collection to bring functional yet stylish footwear to the healthcare community. The global athletic leader teamed with medical apparel company Figs on a capsule line of footwear designed to meet the needs of medical professionals. "We are honored to be working with Figs, a truly innovative brand that is bringing...

Oct. 28, 2019

Fashion

Reformation teams up with New Balance for its first sneaker collection

Sustainable fashion brand Reformation has joined forces with athletic brand New Balance to launch a line of sustainable sneakers, marking Reformation’s first entry into the sneaker category and New Balance’s first sustainably-led collaboration. Three New Balance styles have been reinvented for the collection, using eco-friendly materials such as...

Oct. 3, 2019

People

New Balance names Joe Preston as its new ceo

In a press note released yesterday, Boston-based athletic footwear brand New Balance announced the retirement of its chief executive officer. Rob DeMartini had held the role of president and chief executive officer for 12 years. During his tenure, DeMartini oversaw the global growth of the brand from 1.5 billion dollars 11 years ago to 4.2...

Oct. 31, 2018