Rebecca Minkoff news and archive

Rebecca Minkoff unveils exclusive apparel line for QVC

New York-based designer brand Rebecca Minkoff is launching a capsule collection exclusively created for live social shopping brand QVC. The RM Studio x Rebecca Minkoff apparel line will premiere on QVC on September 5, offering a collection that is “true to Minkoff’s bold aesthetic,” and that delivers “feminine, edgy designs that balance...

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Rebecca Minkoff sold to Sunrise Brands

WWD has reported that Rebecca Minkoff has been sold to Sunrise Brands, the Los Angeles-based retail holding company. Sunrise Brands’ portfolio currently includes NYDJ, Joie, Equipment, Current/Elliott, Skinnygirl, Donald J. Pliner, and Diane Gilman. The sale of the company was reportedly between 13 million and 19 million dollars. Cofounder...

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Emu Australia collaborates with Rebecca Minkoff

Footwear brand Emu Australia has unveiled a collaboration with New York-based designer Rebecca Minkoff on a limited-edition Monch Stud clog. The Emu Australia x Rebecca Minkoff Monch Stud marries “coastal cool with sophisticated city chic,” with Minkoff adding her signature studs and monochromatic colour palette, with the clog available in black...

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Rebecca Minkoff trails blockchain transparency tool, One.Code

New York-based design house Rebecca Minkoff has partnered with the fashion technology company, Resonance in the launch of the transparency tool, One.Code. The platform, built using artificial intelligence (AI) and blockchain, allows shoppers to learn about the process of the garment they are purchasing, including information on carbon emissions,...

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3 spring trends seen on February runways

Most runways are already looking ahead to Fall 2021, though there are still some new spring collections coming in. February fashion weeks saw some of the latest looks for Spring 2021 in see-now-buy-now collections by designers forgoing the “traditional” fashion calendar in favor of a more consumer-friendly model. Our latest look into spring...

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Rebecca Minkoff joins OnlyFans for NYFW engagement

Rebecca Minkoff is planning to use OnlyFans to interact with her consumers during New York Fashion Week. The subscription-based platform, which allows content creators to directly connect with their audiences, has become quite notorious for its democratization of the sex-work industy - though its use extends far beyond. The fashion designer will...

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Rebecca Minkoff Headlines FASHINNOVATION’s 3D Runway Show Along With 10 Other Brands

FASHINNOVATION is pleased to announce that global fashion brand Rebecca Minkoff (@rebeccaminkoff) will be closing the virtual 3D Runway Show as part of FASHINNOVATION’s Worldwide Talks 2020 NYFW program on September 10th. In partnership with Bigthinx, this year’s FASHINNOVATION 3D Runway Show celebrates the theme of inclusivity, showcasing 11...

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Rebecca Minkoff unveils new brand identity at NYFW

In the immortal words of Beyoncé, "Who run the world? Girls!" Just ask designer Rebecca Minkoff who unveiled her "I Am Many" Video series during New York Fashion Week. The series profiled key individuals and mirrored the identity of her consumer — the modern woman who is dynamic, multidimensional, and complex. Minkoff recently reopened her newly...

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Rebecca Minkoff unveils new brand identity at NYFW

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Safilo and Rebecca Minkoff sign eyewear licensing agreement

Safilo and Rebecca Minkoff have announced their new licensing agreement for the design, manufacturing and distribution of the Rebecca Minkoff collections of sunglasses and optical frames for seven years through December 31, 2024. The company added that brand’s first sunglass collection will be launched in the fourth quarter of 2018, followed by...

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4 ways to ease consumers into the world of VR

London - Virtual Reality has been heralded as the next frontier in storytelling, marketing and advertising. While film was once seen as the most immersive storytelling medium, VR offers the promise of "presence" - the experience od being somewhere else. Companies ranging from Google to Alibaba are using the technology to reach consumers around...

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Are consumers ready for Alibaba's VR Pay and Virtual Reality?

Technology is set to pave the way for the future of the fashion industry, but are consumers really ready to adapt and embrace the latest wave of tech to come their way - virtual reality? Online giant Alibaba is keen to lead the pack, as Alibaba Group Holdings revealed a new payment service which aims to offer virtual reality shoppers the freedom...