SHOWROOM news and archive

myGemma opens showroom on Fifth Avenue, NYC

New York City-based luxury resale label myGemma has opened a new showroom in the center of Manhattan. Located at the label's headquarters, the new Fifth Avenue showroom is open "by appointment only" to ensure customers have a private, luxury experience. At the newly opened showroom, customers can shop the label's website offering in person,...

RetailFeatured

Generation Tux opens first-ever retail showroom in Columbus, Ohio

Generation Tux, an online platform for suit and tuxedo rentals, has opened its first-ever retail showroom in Columbus, Ohio, with additional locations set to open later this year. The opening of the showroom underscores the company’s push into physical retail spaces and its commitment to local community engagement. The new showroom will offer an...

Business

PrettyLittleThing to open new showroom and office space in London

Fast fashion retailer PrettyLittleThing has announced it has signed to take occupation of a location in London’s Oxford Circus, where it will be housing a new showroom and office space. Spanning 4,375 square feet, the location will be similar to that of the brand’s openings in Miami, Los Angeles and Paris. Set to launch mid-April 2023, the space...

Business

Nottingham brand enters London market with dedicated showroom

Contemporary menswear brand Universal Works has launched its first dedicated showroom in London’s Camden Town as part of its rapid growth. In a release, David Keyte, joint owner of Universal Works, said: “We wanted to provide our UK retailers with a larger space to view our collections each season and, after finding this space, we knew we needed...

Retail|CEO INTERVIEW Featured

The showroom model: will brick and mortar stores carry inventory in the future?

It may seem counterintuitive for pure online players to venture into physical retail, considering how brick and mortar stores are struggling (Credit Suisse predicts 25 percent of all US shopping malls to close by 2025, while the UK high street is having its worst period since 2013). Yet, that is exactly what prominent e-tailers are doing....