Technology news and archive

Claros Technologies raises 10 million USD to accelerate global PFAS destruction technology

Claros Technologies, Inc. (“Claros”), a leader in high-flow PFAS destruction and analytical technologies, has secured 10 million USD in convertible note financing, which it will use to speed up the commercial deployment of its ClarosTechUVnPFAS Destruction System. The funding comes as manufacturers face increasing regulatory pressure,...

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Business

Insights from PwC: The mindset of supply chain managers

Audit firm PwC surveyed 610 supply chain and operations managers about the digital transformation of supply chains. The aim was to identify their priorities and tensions, as the supply chain is still perceived as a cost centre, not a strategic lever. While the "Digital Trends in Opérations Survey 2025" report does not directly address the...

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Fashion

Desigual embraces artificial intelligence to expand its creative universe and optimise its operations

The emergence of generative artificial intelligence (AI) in the fashion industry has been as rapid as it has been provocative. First came astonishment, then experimentation, and finally, a more critical stage in which many brands are asking themselves: what role do we want to play in a creative ecosystem increasingly mediated by this technology?...

Fashion

A Spanish startup launches AI tool to streamline fashion’s creative engine

A new Barcelona-based start-up, Artiso, has emerged with a bold promise: to digitise and accelerate fashion’s most sacred process - creativity itself. With its AI-powered SaaS platform now officially launched, Artiso aims to streamline the end-to-end journey from initial concept to campaign delivery, targeting the inefficiencies that often bog...

Fashion

H&M turns to AI ‘digital twins’ in new campaign, as fashion grapples with blurred realities

Fast‑fashion giant H&M has become the latest retailer to put artificial intelligence at the centre of its marketing, releasing a campaign that replaces flesh‑and‑blood models with photorealistic “digital twins” posed against stylised backdrops of cityscapes. The first tranche of images, unveiled on 2 July, forms part of a broader experiment the...

Retail|Artificial Intelligence

Mango energises shopping experience: WhatsApp channel and AI stylist

Mango continues its commitment to personalising the shopping experience through increased digitalisation. The company has announced the launch of two new digital tools: a WhatsApp channel and "Mango Stylist", an AI-powered fashion assistant and stylist. These are the latest steps in Mango's strategic "Plan 4E", presented in early March 2024. The...

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Altri strengthens its expansion in sustainable textiles with acquisition of AeoniQ

Portugal-based Altri, a producer of sustainably certified cellulosic fibres, is making a significant move into the textile industry by acquiring a majority stake in AeoniQ, a Swiss firm backed by the HeiQ group. This acquisition includes a capital increase and marks a decisive step in Altri’s diversification strategy. For several years, Altri...

Fashion

Google buys stake in Gentle Monster as it eyes entry into fashionable wearables

Anyone thinking wearable technology was a trend gone by, Google just acquired a 4 percent stake in South Korean eyewear brand Gentle Monster, marking its most fashion-conscious foray yet into the smart glasses race. The deal, valued at approximately 107.3 million euros, positions the tech giant alongside Meta in vying for dominance in the...

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Voyado gains US majority shareholder: Focus on growth in Europe

Retail technology platform Voyado has a new majority shareholder. Funds managed by the global investment firm Viking Global Investors LP (Viking) are taking over, the company announced today in a press release. Existing shareholders – Novax, Verdane, eEquity and H&M Group – remain involved, as do Voyado’s founders. With the capital injection,...

Retail

Wanna introduces virtual try-on for high heels using AR

Wanna, a fashion AR & 3D virtual solutions provider that’s part of Perfect Corp., has launched its debut virtual try-on experience for high heels. The first of its kind, the experience lets online shoppers see how the high heels would look on their feet and decide on the shape, heel height, and overall style. According to UX insights from Wanna,...

Fashion

Huawei leans into fashion with new wearables at Berlin launch

Huawei has unveiled a fresh lineup of wearables in Berlin, signalling a more fashion-conscious direction for the brand as it looks to blend aesthetics with health tech. The launch, themed “Fashion Next”, introduced updates to its smartwatch and audio products with a clear message: wearables are no longer just about functionality—they’re about...

Fashion

Glasses with offline payment function: Meizu takes next step in wearable tech

Chinese tech firm Meizu launched its latest smart glasses, the StarV Air2 AR glasses, at a press event in Hong Kong on April 29. The built-in offline payment function is remarkable. According to Meizu, it is a world first for AR glasses. The smart glasses are positioned as a possible successor to the smartphone as a means of payment. The glasses...