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Business

Fashion buses to make up for the 30 percent dip in customer footfall in Dubai

Telal Gents Fashion decided to bring to life the old saying with a twist: If the customer doesn’t go to the store, the store will go to the customer. With this premise, the Dubai-based fashion retailer launched a special fleet of buses fitted out to resemble one of their stores. “We noticed a 30 percent dip in customer footfall during the...

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