White Stuff news and archive

White Stuff increases full year sales and profit

British lifestyle brand White Stuff said sales for the full year increased to 155 million pounds, up 2.4 percent versus the previous year. The company said, full price sales for the year under review were up 6.8 percent, driven by reduced promotional activity, and a focus on customer ‘favourites’ ranges, which accounted for 50 percent of full...

BusinessFeatured

White Stuff targeting the US and expanding wholesale business

British fashion and lifestyle brand White Stuff is launching in the US this summer as it looks to step up its international expansion plans and double the size of its wholesale business over the next four years. In a statement, White Stuff said it will be rolling out this month through several wholesale retail partners in seven US states,...

Retail

White Stuff to expand presence into 10 more Marks & Spencer stores

British department store giant Marks & Spencer is set to expand the presence of fashion retailer White Stuff into 10 more of its stores throughout 2024. It builds on the already existing relationship between the duo which first formed in 2021 when White Stuff joined Marks & Spencer’s ‘Brands at M&S’ online platform. Now, the brand will...

Business

White Stuff reportedly mulling sale following unsolicited offer

British retailer White Stuff is believed to be mulling a potential sale of the firm after it received an unsolicited takeover approach from a third party. The founders of the company, George Treves and Sean Thomas, are said to have appointed investment bank Rothschild to advise on the process moving forward, according to a source for Sky News,...

Business |Interview Featured

‘We’re a million miles an hour right now’: White Stuff’s trading director on modernised transformation

Among the bustling crowd of Who’s Next, White Stuff presented the international industry with a collection that reflected the ongoing refresh at the British label, an underlying transformation that looks to speak to the brand’s loyal customer in a new way. Within the AW24 assortment of Fair Isle cardigans, corduroy two-pieces and essential...

Business

White Stuff launches review of store estate

White Stuff has reportedly called in advisors to conduct a review of its 115-store estate amid a challenging trading environment. The British fashion and lifestyle brand has appointed PHD Property to run the review as it explores a number of options going forward, Property Week reports. “In light of the current trading environment, we have taken...

Fashion

White Stuff launches sustainable bag with Roka

British fashion and lifestyle brand White Stuff is pushing forward with its sustainability efforts with a collaborative partnership with British brand Roka on a limited edition bag collaboration. Roka, known for championing vegan, animal-friendly and sustainable accessories, has collaborated with the White Stuff on a sustainable bag, the...

PeopleFeatured

White Stuff creates multi-channel director role

British fashion and lifestyle retailer White Stuff has appointed Toby Milton to the newly created role of multi-channel director, with effect from October 2019. The appointment comes as White Stuff looks to group all its sales channels under one position as part of the brand’s continued business transformation and drive for increased customer...

People

White Stuff names Jo Jenkins as its new CEO

White Stuff has announced the appointment of Jo Jenkins as the company’s new Chief Executive Officer and said that she will join the business by spring 2018. The company added that Jenkins brings vast experience gained in the senior executive roles she has held at M&S and Next. Commenting on her appointment, Debbie Hewitt, White Stuff’s...