Latest Fashion Trends

Pitti Uomo faces overall situation sportingly

Pitti Uomo remained resilient, once again demonstrating the importance of industry gatherings at the Florentine menswear trade show, amidst a global landscape shaped by war and trade disputes, and subdued consumer sentiment. Although the start appeared somewhat slower, Pitti Uomo shone in its full glory from the second day of the trade fair...

Fashion

The devil is in the details: the street style of Pitti Uomo

Pitti Uomo has long served not only as the unofficial kickoff to the menswear season, but also as a masterclass in sartorial excellence, particularly in the art of tailoring. In recent years, however, the once-celebrated and occasionally mocked figure of the ‘Pitti Peacock’ has, while not entirely vanished, become something of an endangered...

Fairs

Pitti Uomo banks on tailwinds

Pitti Uomo has officially kicked off the SS26 season, though the outlook is far from straightforward. The season’s start unfolded against a difficult geopolitical backdrop, according to Antonio De Matteis, president of Pitti Immagine (PI), the trade show organiser. Still, the situation was not entirely bleak, with menswear remaining “healthy.”...

Fashion

From macho to corsages: The changing face of masculinity in AW26

While a few seasons ago the rise of a softer, and perhaps more feminine, image for menswear was clearly visible, there are now also clear trends that opt for the traditional image of masculinity. This was evident from the trend seminar for the AW26 season, presented by forecaster Edwin van den Hoek. Think, for example, of the focus on fitness...