Authentic Brands Group news and archive

Ted Baker renews licensing deal with KMI Brands

Ted Baker, part of the Authentic Brands Group portfolio, has renewed its global licensing agreement with KMI Brands for its beauty and fragrance offering. KMI Brands, the creator of beauty, fragrance and wellbeing products, has been partnering with Ted Baker for 27 years. The collaboration between the two launched with Ted Baker Skinwear in...

Fashion

Champion to produce officially licensed apparel for the NFL

Athleticwear brand Champion, part of the Authentic Brands Group portfolio, is expanding its sports legacy with a new licensing deal to produce officially licensed apparel for the National Football League (NFL), adding to its existing portfolio of league partnerships which include the National Hockey League (NHL), Minor League Baseball (MiLB) and...

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Authentic Brands expands partnership with Boardriders Japan

Authentic Brands Group has expanded its partnership with Boardriders Japan (BRJ) to include the Volcom and Spyder brands in the region. In a statement, the New York-based brand development and licensing company said the strategic agreement builds upon its existing partnership with BRJ, which oversees the regional business for Quiksilver,...

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Authentic eyes North America and Europe expansion of Reebok with Slam Jam partnership

Authentic Brands Group is planning an expansion of its Reebok brand across the US, Canada, Central and Eastern Europe via a new strategic partnership with Slam Jam. The premium lifestyle company and distributor will work together with the sportswear brand’s global design and supplier hub, RDG, to bring the brand to key global retail partners, a...

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US brand Rockport to enter UK and Ireland via new Authentic deal

US footwear brand Rockport is set to enter the UK and Ireland through a new deal between its parent company Authentic Brands Group and distribution firm Chapters brand Group. Through the agreement, Chapters will distribute Rockport men’s and women’s footwear across the two regions. In a release, Chapters’ managing director, Graeme Nichol, said...

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Authentic Brands Group announces strategic partnership with Reshop

Authentic Brands Group (Authentic), a global brand development and licensing platform, signed a strategic partnership with Reshop. A relatively new platform launched in 2024, Reshop streamlines refunds for consumers and merchants, the partnership sees Reshop become the instant refund provider for all brands within the Authentic portfolio. Set to...

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Authentic enters 311 million dollar deal to acquire Dockers from Levi Strauss

Authentic Brands Group has entered into a definitive agreement to acquire Dockers from Levi Strauss & Co. for a transaction value of 311 million dollars. The deal reflects LS&Co.’s strategic efforts to zone in on its direct-to-consumer business. The transaction, which is subject to customary adjustments and closing conditions, has the potential...

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ABG and Saks top executives on new luxury group: "Necessary for American fashion industry"

US fashion companies Authentic Brands Group and Saks Global announced their collaboration, ‘Authentic Luxury Group’, in 2024. At the World Retail Congress in London, chief executive officer Jamie Salter (CEO Authentic) and Richard Baker (executive chairman Saks) shared further details about the collaboration. The joint interview, led by congress...

Fashion |Beauty

Juicy Couture renews fragrance license with Revlon

Fashion and lifestyle brand Juicy Couture, part of the Authentic Brands Group portfolio, has renewed its long-standing global licensing deal with Revlon Consumer Products LLC. The renewal will see the US beauty company continuing to produce and market all Juicy Couture fragrance pillars worldwide. The new agreement also supports an expanded...

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Authentic to boost action and outdoor sports brands in Australia and New Zealand with BRSP

American brand development and licensing company Authentic Brands Group (Authentic) has signed a long-term partnership with BR South Pacific (BRSP) to transition the licenses of its action and outdoor sports brands across Australia, New Zealand, and the South Pacific region. The new strategic licensing agreement will see BRSP taking over the...

Fashion

Authentic partners with Grey Matter Concepts for Tapout

Authentic Brands Group (Authentic), a brand development and licensing platform, is partnering with Grey Matter Concepts (GMC), a female-owned apparel company, to manufacture and distribute Tapout-branded socks across the US and Canada. Scott Orenstein, vice president of heritage brands and special projects – lifestyle at Authentic, said in a...

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Is Authentic mulling a Guess takeover bid?

Media speculation over Authentic Brands Group potentially launching a bid for Guess Inc. began circulating yesterday, helping to boost shares for the US clothing brand and sparking a possible bidding war. Following Bloomberg’s report on the potential of a rival bid by Authentic, Guess shares were up 17 percent in afternoon trading on Thursday,...