Authentic Brands Group news and archive

Centric Brands to design kidswear for brands under Authentic portfolio

Centric Brands has entered into a licensing agreement with Authentic Brands Group to design, manufacture and distribute kids apparel for Quiksilver, Billabong and Roxy in the United States and Canada. The company said, by capturing the spirit of each brand and leveraging Centric’s unparalleled kids apparel expertise, the company will drive...

Business

Centric Brands signs licensing agreement with Authentic Brands Group

Centric Brands LLC has signed an exclusive licensing agreement with Authentic Brands Group to design, manufacture, and distribute kids' apparel for Quiksilver, Billabong, and Roxy in the United States and Canada. Through the deal, Centric Brands is now the exclusive kids apparel partner in the US and Canada for Quiksilver, Billabong and Roxy....

Fashion

Authentic partners with Roffe Accessories for Geoffrey Beene

Authentic Brands Group (Authentic), the global brand development, marketing and entertainment platform, is partnering with wholesale apparel company Roffe Accessories for its Geoffrey Beene tailored clothing line. In a statement, Authentic said that Roffe Accessories will design, produce and distribute Geoffrey Beene’s men’s and boy's tailored...

Business

Authentic Brands Group extends Aldo partnership for Roxy footwear

Authentic Brands Group has expanded its partnership with the Aldo Group, which will now be taking on the design, production and distribution of Roxy footwear for women and girls in the US and Canada. Authentic acquired Roxy as part of its takeover of lifestyle group Boardriders earlier this year, snapping up the water sports brand alongside an...

Fashion

Authentic Brands Group partners with Warson Brands

Authentic Brands Group (Authentic), the global brand development, marketing and entertainment platform, has announced an expanded partnership with Warson Brands, a full-service provider of protective and safety technologies for its DC Shoes and Roxy occupational footwear. In a statement, Authentic said that Warson would be designing, developing...

Fashion |In Pictures

Reebok and Global Citizen unveil collaborative collection

Sportswear brand Reebok, owned by Authentic Brands Group, has unveiled a collaborative collection with international advocacy organisation Global Citizen to encourage consumers “to take action and drive change”. The ‘Reebok x Take Action’ capsule collection marks the first co-branded collection between the sportswear brand and Global Citizen,...

Fashion

Authentic Brands Group partners with Kidz Concepts to launch Aéropostale Kids

Authentic Brands Group (Authentic), the global brand development, marketing and entertainment platform, has announced a strategic partnership with Kidz Concepts to launch children’s apparel for boys and girls under the Aéropostale brand. In a statement, Authentic said that Kidz Concepts, a leader in children’s apparel, will design, manufacture...

Business

Reebok names Shaquille O’Neal as president of basketball

Reebok has appointed its longtime brand partner Shaquille O’Neal as the president of basketball. The appointment of the newly created position, the company said, comes on the heels of Reebok’s announcement made earlier this month regarding its long-term strategy to re-emerge into team sport and focus on the brand’s global commitment to...

Business

Authentic names Liberated operating partner for Quiksilver, Billabong and more

Following its acquisition of lifestyle group Boardriders in April, Authentic Brands Group has now assigned the role of retail and e-commerce operator for its newly acquired labels to Liberated Brands. The long-term agreement covers the operations of Quiksilver, Billabong, Roxy, RVCA, Honolua and Boardriders in the US and Canada. Liberated is...

Business

Authentic Brands Group closes Boardriders acquisition

Authentic Brands Group has closed on its acquisition of lifestyle and beachwear group Boardriders in a deal that was reportedly in excess of 1.25 billion dollars. In light of the acquisition, Authentic’s annual retail sales are now believed to be above 29 billion dollars, according to WWD, which noted that prior to the takeover the group’s sales...

Business

Authentic sells half of Hunter equity interest to Chinese firm

Baozun, a Shanghai-based e-commerce partner, has acquired a 51 percent equity interest in footwear and lifestyle brand Hunter's Greater China and Southeast Asia business through a deal with the Wellington boot maker’s owner, Authentic Brands Group. The brand development and marketing platform established a joint venture with Baozun that would...

Business

Shein and Sparc Group establish strategic partnership to explore new strategies

Shein has entered a strategic partnership with Sparc Group in a bid to expand the duo’s reach across the US and explore new business strategies. While Shein will acquire an around one-third interest in Sparc Group, the firm that oversees Authentic Brands Group and Simon Property Group, Sparc is to become a minority shareholder in the Chinese...