PVH Corp-owned Tommy Hilfiger has appointed Abdel El Hamri to the role of Senior Vice President, Marketing and Communications, the Americas, in addition to his role as Head of Global Communications.

Since joining Tommy Hilfiger over 10 years ago, El Hamri has held numerous positions at the business’s global headquarters in Amsterdam. He has held the position of Vice President, Global Communications, since 2013 and prior to that, he oversaw marketing and communications for the EMEA region. He will continue to oversee Tommy Hilfiger’s global communications team based in Amsterdam, while adding the oversight of the marketing and communications department for the Americas.

Effective August 1, 2015, El Hamri will relocate from Amsterdam to the Tommy Hilfiger New York offices. “In his more than ten years with Tommy Hilfiger, Abdel has been a key contributor to the development of the brand around the world. In his new role he will lead our integrated marketing and communications strategies to elevate the brand and drive growth in the Americas region, while continuing to oversee our communications efforts globally,” said Avery Baker, Chief Brand and Marketing Officer, Tommy Hilfiger.

 

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