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Fashion

Oakley doubles down on snow as sport-fashion collaborations accelerate ahead of Olympic Winter Games

Oakley is expanding its presence in competitive snow sports at a moment when performance outerwear is enjoying renewed momentum. For the first time in its history, the brand has become the official apparel sponsor of the national freestyle snowboard federations of Canada and Finland, while also equipping New Zealand’s freestyle ski athletes with...

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Business

Roots reports “strong” Q3 driven by positive consumer demand

Canadian premium outdoor-lifestyle brand Roots has reported sales were up 6.8 percent to 71.5 million Canadian dollars for its third quarter ended November 1, as direct-to-consumer momentum continues. The Q3 growth was driven by direct-to-consumer sales, from its retail stores and e-commerce sales, which were up 4.8 percent to 56.8 million...

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