Collaboration news and archive

Figs launches limited-edition Team USA collection for 2026 Winter Olympics with Lindsey Vonn

Healthcare apparel brand Figs has announced a new partnership with alpine skier Lindsey Vonn, supporting her upcoming return at the 2026 Milano Cortina Winter Olympics and the medical team that made it possible. Ahead of her comeback at the 2026 Winter Olympics, the apparel brand is launching a limited-edition Figs x Team USA collection, which...

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Crocs and Lego partner for new footwear collection

Danish toy company Lego and US footwear brand Crocs announced the start of a multi-year global partnership on Friday. The first result of the collaboration is set to launch soon. On February 16, the two companies will launch the “Lego Brick Clog”, an interpretation of the classic Crocs plastic shoe with a Lego design. “Each of these oversized...

Fashion

Desigual partners with Masha Popova to reinterpret archive, accelerate UK growth

Desigual presents its first collaboration with London-based Ukrainian designer Masha Popova. The collection will be available at all the brand's points of sale from February 17. Founded in Barcelona in 1984, the Spanish brand is undergoing a transformation that encompasses its collections, image and operating model. The aim is to reconnect with...

Fashion

Hanna Andersson launches collaborative collection with Oeuf

Children’s wear brand Hanna Andersson has launched a new, limited-edition capsule collection with Brooklyn-based design house Oeuf. The partnership saw the two brands collaborate to develop a collection of coordinating pajamas for children and adults, which can be paired with Oeuf’s iconic alpaca fleece pillows. "The synergy between our two...

Fashion

Entertainment first: Intimissimi becomes the new star brand of Emily in Paris

In 2024, the fourth season of Netflix's hit series Emily in Paris revolutionised product placement strategy by fully integrating brands into its storyline. In 2025, the brand Intimissimi (Oniverse group) has secured a prime role in the fifth season, which was unveiled this Thursday, December 18. Storyline In the third episode of the new season,...

Fashion

Lilly Pulitzer launches festive collaborative collection with Disney

Lifestyle brand Lilly Pulitzer has partnered with Disney to create a collaboration collection. Launching in time for the festive holiday season, the collection features a new print, ‘Mickey’s Island Escape,’ which sees the iconic characters of Mickey Mouse and Minnie Mouse brought to life through Lilly Pulitzer’s unique lens. Disney x Lilly...

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Fashion |Interview

The sneaker year 2025: Between retro hype, skate influences and new visions

Sneakers remain relevant in 2025, particularly within the streetwear scene, even as classic shoe models gain popularity among younger consumers. We reviewed the year with Berlin-based sneaker expert Amadeus Thüner and discussed the top releases, highlights and wishlists for 2026. Which sneaker releases impressed you most this year? The “Sneaker...

Fashion

Saucony to launch new collaboration with Westside Gunn

Performance and lifestyle brand Saucony is set to launch its newest collaboration with Grammy-nominated artist and Griselda Records founder Westside Gunn. Known for his creative take on music, art, and fashion, the collaboration sees Gunn apply his signature aesthetic to Saucony’s ProGrid Triumph 4 sneaker, marking his debut footwear...

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Fashion

H&M and Stella McCartney reunite 20 years later for new collection

H&M and Stella McCartney are launching a new collection almost exactly 20 years after the Swedish fashion retailer and the British designer first joined forces. A preview of the new collection was given on Monday evening at the Fashion Awards in London, H&M announced. At the awards ceremony, stars including models Emily Ratajkowski, Amelia Gray,...

Fashion

Hollister partners with Taco Bell for Y2K capsule collection

US teen retailer Hollister has partnered with the iconic fast-food chain Taco Bell to create a limited-edition capsule collection. As one of the most popular food chains in the US, the collaboration between the two seems like a natural fit. Launching in time for the holiday season, the debut collaboration between the two aims to deliver “equal...

Fashion

Luxury labels Melina Bucher and Lotta Ludwigson launch Mirum capsule collection

What happens when a slow fashion luxury brand for women meets a vegan bag manufacturer? The two combine their strengths and values to create a product that exhibits all these characteristics: conscious luxury, no compromises when it comes to quality and avoiding waste, all for a more sustainable fashion industry. The result is a collection named...

Fashion

Pacsun launches Formula 1 Las Vegas capsule collection ahead of Grand Prix 2025

Californian apparel brand Pacsun has launched its Formula 1 Las Vegas collection ahead of this weekend's race. The collection includes a range of apparel and accessories for men and women, featuring fresh graphics, matching sweatsets, and items that encapsulate the energy, thrill, and style of Formula 1 and beyond. Pacsun launches latest Formula...