Collaboration news and archive

Hanna Andersson launches collaborative collection with Oeuf

Children’s wear brand Hanna Andersson has launched a new, limited-edition capsule collection with Brooklyn-based design house Oeuf. The partnership saw the two brands collaborate to develop a collection of coordinating pajamas for children and adults, which can be paired with Oeuf’s iconic alpaca fleece pillows. "The synergy between our two...

Fashion

Entertainment first: Intimissimi becomes the new star brand of Emily in Paris

In 2024, the fourth season of Netflix's hit series Emily in Paris revolutionised product placement strategy by fully integrating brands into its storyline. In 2025, the brand Intimissimi (Oniverse group) has secured a prime role in the fifth season, which was unveiled this Thursday, December 18. Storyline In the third episode of the new season,...

Fashion

Lilly Pulitzer launches festive collaborative collection with Disney

Lifestyle brand Lilly Pulitzer has partnered with Disney to create a collaboration collection. Launching in time for the festive holiday season, the collection features a new print, ‘Mickey’s Island Escape,’ which sees the iconic characters of Mickey Mouse and Minnie Mouse brought to life through Lilly Pulitzer’s unique lens. Disney x Lilly...

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Fashion |Interview

The sneaker year 2025: Between retro hype, skate influences and new visions

Sneakers remain relevant in 2025, particularly within the streetwear scene, even as classic shoe models gain popularity among younger consumers. We reviewed the year with Berlin-based sneaker expert Amadeus Thüner and discussed the top releases, highlights and wishlists for 2026. Which sneaker releases impressed you most this year? The “Sneaker...

Fashion

Saucony to launch new collaboration with Westside Gunn

Performance and lifestyle brand Saucony is set to launch its newest collaboration with Grammy-nominated artist and Griselda Records founder Westside Gunn. Known for his creative take on music, art, and fashion, the collaboration sees Gunn apply his signature aesthetic to Saucony’s ProGrid Triumph 4 sneaker, marking his debut footwear...

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Fashion

H&M and Stella McCartney reunite 20 years later for new collection

H&M and Stella McCartney are launching a new collection almost exactly 20 years after the Swedish fashion retailer and the British designer first joined forces. A preview of the new collection was given on Monday evening at the Fashion Awards in London, H&M announced. At the awards ceremony, stars including models Emily Ratajkowski, Amelia Gray,...

Fashion

Hollister partners with Taco Bell for Y2K capsule collection

US teen retailer Hollister has partnered with the iconic fast-food chain Taco Bell to create a limited-edition capsule collection. As one of the most popular food chains in the US, the collaboration between the two seems like a natural fit. Launching in time for the holiday season, the debut collaboration between the two aims to deliver “equal...

Fashion

Luxury labels Melina Bucher and Lotta Ludwigson launch Mirum capsule collection

What happens when a slow fashion luxury brand for women meets a vegan bag manufacturer? The two combine their strengths and values to create a product that exhibits all these characteristics: conscious luxury, no compromises when it comes to quality and avoiding waste, all for a more sustainable fashion industry. The result is a collection named...

Fashion

Pacsun launches Formula 1 Las Vegas capsule collection ahead of Grand Prix 2025

Californian apparel brand Pacsun has launched its Formula 1 Las Vegas collection ahead of this weekend's race. The collection includes a range of apparel and accessories for men and women, featuring fresh graphics, matching sweatsets, and items that encapsulate the energy, thrill, and style of Formula 1 and beyond. Pacsun launches latest Formula...

Fashion

Lilly Pulizter teams up with Dee Ocleppo Hilfiger for collaborative capsule collection

Lifestyle brand Lilly Pulitzer has partnered with entrepreneur Dee Ocleppo Hilfiger to launch a limited edition capsule collection, Lilly Pulitzer x Dee Ocleppo. Encompassing nine styles, eight for women and one for men, each piece in the collection features Dee’s signature sparkle and the essence of Lilly Pulitzer. The capsule collection also...

Fashion

Diesel and Karol G announce 'Tropicoqueta' capsule collection

Diesel's creative director, Glenn Martens, has collaborated with Karol G on a capsule collection inspired by her latest album. The collection embodies the bold, versatile and trend-setting personal style of the Colombian musician, Diesel announced on Wednesday. The collaboration is inspired by her new album, 'Tropicoqueta', which was released in...

Fashion

Desigual advances premiumisation strategy, partners with Egonlab for collection

Madrid – Desigual has just announced the upcoming launch of a capsule collection, co-developed with the Parisian house Egonlab, founded by creative duo Florentin Glémarec and Kévin Nompeix. This collaborative project is part of the brand's ongoing 'premiumisation' strategy. This strategy has already led the Thomas Meyer-owned brand to launch its...