Eva Serrano news and archive

PVH leadership shuffle at Calvin Klein suggest hurdles to rebuild brand

The iconic imagery of Kate Moss in Calvin Klein campaigns and the minimalist ethos once embodied by its John Pawson-designed Manhattan flagship now feel like distant echoes of a brand increasingly defined by commercial pragmatism. This week’s announcement that Eva Serrano will depart as global brand president—widely interpreted as an involuntary...

Featured

Fashion

Calvin Klein returns to New York Fashion Week under new creative vision

After a hiatus of nearly seven years, Calvin Klein is making a highly anticipated return to New York Fashion Week. The PHV-operated brand will show its first runway collection under new creative director Veronica Leoni. The last collection it showed was under Raf Simons in September 2018. “This debut represents a new era of innovation and...

Featured

Fashion |Opinion

What's next for Calvin Klein?

This week, Calvin Klein announced Veronica Leoni as the new creative director for its mainline collection, which was temporarily shuttered in 2018 after the unceremonious exit of Raf Simons. It makes good commercial sense that parent PVH wants to rekindle the high-end line, but the group is not a luxury operator and will have to balance Leoni’s...

Member

Business

Eva Serrano to join as global brand president of Calvin Klein

PVH Corp has announced the appointment of Eva Serrano as the new global brand president of Calvin Klein. Serrano, a seasoned Inditex group veteran, will join the company in March 2023 and report to PVH Corp CEO Stefan Larsson. Commenting on Serrano’s appointment, Larsson said: “Eva knows how to drive brand growth in global markets, how to...