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Gwyneth Paltrow news and archive

Retail|Beauty

Goop continues retail expansion in the US

Beauty, fashion and lifestyle brand Goop, founded and helmed by actress Gwyneth Paltrow, has opened its sixth permanent retail store at the Marin Country Mart in Larkspur, California. The new store is part of Goop’s expanding retail footprint, which has seen steady revenue growth year over year and aims to target the Bay area, which has “long...

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BusinessFeatured

What is contextual commerce? Gwyneth Paltrow explains goop at NRF

Not many 12-year-old lifestyle brands are featured in a six-part docu-series on Netflix, but not many lifestyle brands are founded by Gwyneth Paltrow. The popular streaming service released “The Goop Labs” earlier this week, focusing on the alternative wellness remedies showcased by Goop. Speaking at the National Retail Federation earlier this...

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