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Mytheresa to launch virtual pop-up with Moncler

Luxury e-commerce platform Mytheresa has revealed it will be hosting a 360-degree virtual pop-up shopping experience to launch the new-season collection of Italian brand Moncler. To be set in the impressive Timmelsjoch Museum, sitting 2,508 meters above sea level on the Austrian-Italian border, the virtual store will display a range of Moncler’s...

Oct. 19, 2021