Personal Shopping news and archive

Saks Fifth Avenue expands personal shopping services to The London West Hollywood in LA

Saks Fifth Avenue has partnered with The London West Hollywood at Beverly Hills to bring its luxury personal shopping and styling service, The Fifth Avenue Club, to West Hollywood. Marking a significant milestone in the program's evolution, the new Fifth Avenue Club West Hollywood expansion sees the luxury retail chain bring its exclusive and...

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Why personal shopping is essential

Formerly reserved for a confidential clientele, the practice of "personal shopping" is becoming widespread. In a context where the act of shopping in a boutique is becoming a signposted route, between the distributor of hydroalcoholic gel and adhesive tape, brands have responded with a personalised approach to shopping. To help consumers find...