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Retail

Bally unveils new visual identity in reopened Zurich store

Swiss fashion brand Bally has revealed a new visual identity at its reopened Zurich store, an extension of its brick and mortar concept initially unveiled at its New York flagship earlier this year. It is the first store in Europe to receive the updated design, taking it further into the brand’s new era which is centred around progressing the...

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Fashion

In pictures: Mode Suisse 19

The 19th edition of Mode Suisse took place digitally from 27th February to 2nd March 2021. While Mode Suisse 17 and 18 last year could still take place physically in a modified form, Mode Suisse 19 relied on online channels such as Instagram to present the latest Swiss fashion from eight selected Zurich labels - Amorphose, Forbidden Denimeries,...

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FeaturedMember
Business

Vetements says goodbye to Paris and hello to Zürich

London - While most established fashion houses would never dream of packing their bags and relocating to another city, for leading Parisian design collective Vetements moving their business to Zürich and starting off with a "clean slate" was much welcomed decision - and not solely for any tax reasons. Chief Executive of Vetements, Guram Gvaslia...

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