Canada Goose reports mixed Q2 results

Canada Goose Holdings Inc. reported mixed financial results for the second quarter of fiscal 2026, showcasing strong execution of its direct-to-consumer (DTC) strategy despite reporting a short-term net loss due to planned seasonal investments.

Total revenue for the quarter increased 1.8 percent to 272.6 million Canadian dollars, powered primarily by a 21.8 percent surge in DTC revenue to 126.6 million dollars, which included 10.2 percent comparable sales growth, offsetting a decline in wholesale revenue.

The company absorbed a net loss of 15.2 million Canadian dollars, or loss of 0.16 Canadian dollars per share, primarily driven by a planned increase in Selling, General and Administrative (SG&A) expenses, which were elevated due to store execution, retail network expansion, and marketing campaigns for the fall/winter 2025 collection ahead of the peak winter season.

Chairman and CEO Dani Reiss confirmed the strategic path, stating, "Our second quarter results reflect strong DTC performance and positive comparable sales growth - clear proof our strategy is working," and added the firm is "entering peak season with confidence."

Further emphasizing its brand elevation, Canada Goose relocated its Paris store to the Champs-Élysées, deepened its Asia Pacific engagement with new global brand ambassador actor Hsu Kuang-Han, and reduced its inventory by 3 percent while successfully reducing net debt to 707.1 million Canadian dollars, reflecting disciplined working capital management.

Canada Goose also announced the retirement and resignation of Stephen Gunn from its board of directors. Gunn, who joined the board in 2017 and served as a member of the audit committee, stepped down from his role. To maintain governance strength, independent director Belinda Wong has been appointed to the audit committee and designated an "audit committee financial expert," effective October 1, 2025. Following Gunn's resignation, the total size of the company’s board of directors has been reduced from ten to nine members.