Entireworld to cease operations

Entireworld, the brand founded by Band of Outsiders founder Scott Sternberg, is shutting down. The brand revealed their news and announced their liquidation sale on October 13.

For a while, Entireworld seemed like it had serious potential. The brand was known for their basics and athleisure offerings. While most brands suffered through the COVID-19 pandemic, Entireworld saw its highest-grossing day ever on April 24, 2020, when their products completely sold out. They were known for their sweatpants and sweatshirt offerings, which is all most people wore throughout lockdown.

So, what happened? After coming close to an acquisition deal after an attempt an unsuccessful fundraising, the deal fell through, leaving Sternberg and his factories in a dire position, so he was left with no choice but to shut down the brand. It’s the end of an era for another Scott Sternberg brand.