Pitti Uomo: Raxxy named special guest in Florence

Raxxy is set to appear as a special guest at Pitti Uomo. Trade fair organiser Pitti Immagine announced on Thursday that the Chinese luxury outerwear brand will present an immersive installation at the 111th edition of the Florentine menswear trade show.

According to the statement, the brand, founded in 2020 by designer and creative director William Shen, will showcase its architecturally inspired down jackets. In the Sala della Scherma at the Fortezza da Basso trade fair venue, an installation of interconnected down jackets designed as wearable sculptures will be presented. This aims to blur the boundaries between fashion, mathematics and sculpture.

The guest brand is renowned for combining traditional Chinese craftsmanship with structural research and avant-garde design. The woven construction creates geometric patterns and sculptural volumes. These form three-dimensional silhouettes that elevate outerwear into an architectural dimension. The surfaces evoke the visual rhythm of textile weave structures, which the brand reinterprets through its own design language.

Raxxy is not the only guest set to shape the trade fair. Organisers recently announced that British fashion house Dunhill will also participate as a guest designer at the upcoming edition of Pitti Uomo. Indian fashion label Kartik Research will also feature as a guest designer.