Vivaia opens first Florida retail store at Orlando mall

Global footwear brand Vivaia has expanded its brick and mortar presence in the US with the opening of its first Florida store at The Florida Mall in Orlando. The launch follows the brand's West Coast debut at Westfield Valley Fair in San Jose, California, earlier this month.

The 1,138-square-foot store features Vivaia's latest retail concept, designed to offer a bright space for consumers to examine its comfort-focused footwear. The new location comes after the brand surpassed 100 stores worldwide in 2026.

The retail venue showcases the company's classic footwear alongside Re:Work, the first autumn/winter 2026 (AW26) collection created under creative director Alan Buanne. The range aims to blend a new fashion perspective with functional designs.

Product offerings at the location include the Square-Toe Lace-Up Satin Sneakerina, known as Cristina, which combines a ballet-inspired silhouette with a flexible triple-layer sole. Consumers can pair the shoe with the Vivaia x NYCB Jewels Ribbon Laces & Charm Set accessory, designated as Seraphine. Additional featured styles include the Square-Toe Jogger Sneakerina, known as Carol, which features a flexible sole and has recorded sales of more than 17,800 pairs in 2026 to date.

The store also stocks the Square-Toe Margot Mary Jane, the unisex slip-on mesh Allday sneaker, and the Buna round-toe clog mule designed for remote work and casual office environments. For travel-focused consumers, the location carries the Avoir nylon travel loafer, which is crafted from soft recycled nylon and designed to be foldable for packability.

Founded in 2020, Vivaia operates as a direct-to-consumer (D2C) brand across more than 61 countries and regions globally. The business focuses on eco-friendly footwear, using recycled and sustainably produced materials across its product lines.